Tesla is switching to Tesla Vision, removing ultrasonic sensors
Not a Tesla App
Tesla made a major announcement today that beginning in October 2022, they will no longer be building vehicles with ultrasonic sensors (USS). This comes after the automotive company announced it was removing radar from its vehicles.
The Austin-based company’s announcement adds that it is going to continue with its rollout of removing the USS with the Model 3 and Model Y vehicles this year, and the Model S and Model X cars will follow in 2023.
Since the removal of radar, Tesla has made significant improvements to its software to enable its advanced driver-assistance features (ADAS). This includes its vision-based occupancy network, which Full Self-Driving Beta relies on. The occupancy network will replace inputs that are generated by USS, per Tesla’s announcement.
“With today’s software, this approach gives Autopilot high-definition spatial positioning, longer range visibility and ability to identify and differentiate between objects,” reads the post. “As with many Tesla features, our occupancy network will continue to improve rapidly over time.”
Once the features become updated and improved by the Tesla team, they’ll be rolled out via over-the-air software updates. Autopilot, Enhanced Autopilot, and Full Self-Driving will be active upon delivery, depending on your order configuration.
“In the near future, once these features achieve performance parity to today’s vehicles, they will be restored via a series of over-the-air software updates,” reads Tesla’s post. “All other available Autopilot, Enhanced Autopilot and Full Self-Driving capability features will be active at delivery, depending on order configuration.
According to Tesla's FAQ, they do not plan to stop using ultrasonic sensors in vehicles that already have them, although they do preface this by saying 'at this time'. It's possible that Tesla may choose to turn off ultrasonic sensors in vehicles if vision can perform as well or better than the current sensors.
Features *
Equipped with USS
Not equipped with USS
Forward Collision Warning
Automatic Emergency Braking
Lane Departure Warning / Avoidance
Emergency Lane Departure Avoidance
Pedal Misapplication Mitigation
Auto High Beam
Autowiper
Blind Spot Collision Warning Chime
AutoSteer †
Auto Lane Changes
Navigate on Autopilot
Traffic Light and Stop Sign Control
Park Assist
Coming soon
Autopark
Coming soon
Summon
Coming soon
Smart Summon
Coming soon
*Features listed are reflective of availability in North America. Features vary based on region and purchased Autopilot package.
†Autosteer maintains its 85 mph top speed, which is the same as Tesla Vision vehicles equipped with USS.
“Given the incremental improvements already achieved with Tesla Vision, and our roadmap of future Autopilot improvements and abilities, we are confident that this is the best strategy for the future of Autopilot and the safety of our customers.”
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Tesla’s plan to brand its autonomous network of taxicabs has found an interesting little snag. The US Patent and Trademark Office (USPTO) has issued a “nonfinal office action” regarding Tesla’s application to trademark the term “Robotaxi” specifically in connection with autonomous electric vehicles.
This is an initial refusal by USPTO’s examining attorney and is very particular for autonomous electric automobiles. A separate trademark application by Tesla for the term “Robotaxi” as it relates to its upcoming autonomous ride-hailing service is still under examination and has not yet received a similar rebuttal.
Understanding the Refusal
A “nonfinal office action” means the USPTO has found potential issues with the trademark application, as stated, which prevents its immediate approval and subsequent granting to Tesla. Tesla now has a three-month period to file its counterarguments and address the USPTO's concerns.
If Tesla’s response satisfies the examiner, the trademark could be granted.
While the exact content of the office action isn’t detailed in the initial report, such refusals for terms like “Robotaxi” often occur if the USPTO considers the term “merely descriptive” or “generic” for the goods in question. In this particular context, “Robotaxi” could refer to any autonomous taxi vehicle.
Trademark law generally prevents the exclusive registration of terms that competitors would need to use to describe their own similar products. For a term to be trademarked, it typically needs to be distinctive and act as a brand identifier rather than just a descriptive name of the product’s class or type.
Separate Application for Ride-Hailing
Tesla still has a distinct, separate, and still pending application to register “Robotaxi” as a trademark for “transportation services, namely, autonomous ride-hailing services.” The criteria for trademarking a service can differ from those on trademarks for goods, and it’s possible Tesla may have more success securing the name for the service itself, which would allow them to brand the network as “Tesla Robotaxi.”
Why This Matters
Securing a trademark grants exclusive rights to use a brand name in conjunction with specific goods or services. This helps prevent customer confusion and to protect the brand identity.
If the refusal for the vehicle trademark becomes final, Tesla may be limited in its ability to exclusively name a good (specific vehicle) the “Tesla Robotaxi.” Other manufacturers could also potentially use “robotaxi” descriptively for their own autonomous taxi vehicles.
The ability to trademark “Robotaxi” for the ride-hailing service is arguably more critical for Tesla, as they’re working to establish a unique brand for their autonomous transportation network, which kicks off in Austin next month.
The USPTO’s office action won’t hinder Tesla’s ability to develop or deploy its own vehicles in June - instead, it’ll just impact how Tesla can brand the app and their vehicles, which could cause some last-minute delays if they have to rebrand.
Cybercab and Robovan/Robobus Trademarks
While Tesla is facing challenges with the broader Robotaxi term for vehicles, the company is also seeking to trademark “Cybercab,” “Robovan,” and “Robobus.” Securing a less descriptive name for the vehicle itself often has a higher chance of success with USPTO, as it is far more distinctive than a more general term like “robotaxi.”
Why Didn’t Tesla Do This Years Ago?
Tesla may have waited too long to file a trademark for the term “Robotaxi.” While the company has been discussing a self-driving fleet since 2016, the concept of autonomous taxis has gained a lot more traction in recent years — and competitors like Uber have also begun using the term.
We suspect there was some strategic timing behind these filings. Earlier versions of FSD — particularly those prior to V12 — may have lacked the progress needed to support Tesla’s robotaxi ambitions. Filing for a trademark that isn’t actively in use or about to be used can make it harder to defend or retain.
Moreover, while the idea of autonomous vehicles has been around for years, a clearer public understanding of Tesla’s specific plans has only emerged over the past 18 months. Filing too early can trigger speculation long before the company is ready to reveal details.
Ultimately, whether Tesla secures the rights to “Robotaxi” remains uncertain — but trademarks like “Cybercab” and “Robovan” seem much more likely to stick.
One of Tesla’s greatest weaknesses, as it has quickly become one of the world’s most ubiquitous cars on the planet has always been service. Escalating issues to managers and sometimes even reaching a Tesla Service employee can be a total coin flip, depending on your Service Center.
Tesla is continuing its push to integrate AI across its customer support channels in an effort to improve customer service. According to Raj Jegannathan, Tesla’s VP for IT, AI Infrastructure, Apps, Infosecurity, and Vehicle Service Operations (that’s a lot), Tesla is launching a pilot program for a new AI designed to improve customer interactions with Service.
Tesla Service’s new AI Agent detects comms delays, monitors sentiment, & auto-escalates to leaders. Starts tomorrow at 10 pilot locations. In 2 weeks, type “Escalate” in ‘message center’ to reach managers. Guardrails in place to prevent abuse. We’ll keep improving!
At 10 pilot service locations, this new AI agent will begin working behind the scenes at Tesla Service, to help with customer communications. It will provide three key features:
Detect Communications Delays: The AI will actively monitor service interactions to identify potential delays in communication or progress. These are often a key pain point for customers who reach out to Tesla Service and don’t receive a response for several days, as Service has nothing new to add. The AI can now step in and let the customer know Tesla is still waiting on parts or something else.
Monitor Customer Sentiment: By monitoring the tone and content of the messages between the customer and Service agents, Tesla will be able to identify situations where a customer might be dissatisfied or facing difficulties.
Auto-Escalate: If either a communications delay or negative sentiment is detected, the AI can automatically escalate issues to human managers for review. This helps to address problems before customers need to seek escalation themselves or become upset about an issue.
Customer Escalation Requests
Alongside the new AI tool, Tesla is also introducing a more direct way for customers to get higher-level attention. According to Tesla, within the next two weeks, customers can simply type “Escalate” in order to have their issue routed directly to management.
Raj’s team is currently working on implementing guardrails to prevent abuse, but this will soon make its way to improving Tesla’s service offerings. We’re glad to see Tesla taking steps to identify and correct deficiencies in the process - it has always been a sore tooth for Tesla in the last few years.
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