After going through a draught of updates, which we believe was due to getting the new Model S software ready for launch, Tesla is now catching up on release versions. We're now seeing update 2021.32.5 starting to roll out in a very limited fashion.
Tesla has been adding a bunch of new language support for the UI and voice recognition. In 2021.12 we saw the addition of Finnish and Croatian, and in 2021.24 Tesla added Hungarian, Romanian and Russian. It's not clear yet which languages have been added in this release yet, but Tesla has started working on localizing their UI in Greek and Hindi, so it could be one or both of those.
More Improvements to Vision Based Autopark
Tesla released a vision based Autopark feature for the 2021 Model S in 2021.24. They're now improving upon that featureset. The vision based Autopark offers increased capabilities by giving the driver the ability to park in almost any post, regardless of whether there is a car parked next to it. We believe Tesla is testing this on a smaller user base such as the 2021 Model S and will be releasing it to all models with HW 3.0 and FSD in the future.
"Your vehicle can now automatically park in parallel and perpendicular spots. While driving below 15 mph (25 km/h), the instrument cluster will display a parking icon if it detects a potential parking spot. To initiate Autopark, tap-and-hold the Autopark button in the shift panel, and release the steering yoke. For more information on Autopark, please refer to the Owner's Manual."
Adaptive Suspension Damping
Most Model S and Model X vehicles include air suspensions for a smoother and more customized ride. Tesla has continued to improve and refine the experience with updated hardware and software over the years. They have now recalibrated the suspension algorithm to improve ride comfort and better handling.
"A recalibrated suspension damping algorithm allows for smoother control and improved ride comfort. A rebalanced rebound-to-compression ratio works with the all-new multilink rear suspension to enhance steering response and handling for a higher degree of road connection and more precise control during spirited driving."
Accessibility Update
The "Quick Controls" panel in options, known simply as Controls in the 2021 Model S has replaced Camera with Child Lock to better match the quick controls that are available in other vehicles. This move brings consistency and makes sense since Camera is already readily available in the bottom navigation.
"Child Lock replaces Camera under Controls. You can still access Camera via the bottom bar on your touch screen."
Updated QQ Music
QQ Music, a streaming service available in China now has support for high bit rate streaming. A high bit rate option is also available for Slacker, the default music service in the US. Spotify on Teslas does not yet support high bit rate but we hope that seeing it available in these other services is a good sign that we'll see Spotify support in the future.
We expect this release to include more features than those outlined here for Model 3 and Model Y owners in the US. We should find out more about those features soon as this release starts rolling out to additional cars.
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Tesla’s plan to brand its autonomous network of taxicabs has found an interesting little snag. The US Patent and Trademark Office (USPTO) has issued a “nonfinal office action” regarding Tesla’s application to trademark the term “Robotaxi” specifically in connection with autonomous electric vehicles.
This is an initial refusal by USPTO’s examining attorney and is very particular for autonomous electric automobiles. A separate trademark application by Tesla for the term “Robotaxi” as it relates to its upcoming autonomous ride-hailing service is still under examination and has not yet received a similar rebuttal.
Understanding the Refusal
A “nonfinal office action” means the USPTO has found potential issues with the trademark application, as stated, which prevents its immediate approval and subsequent granting to Tesla. Tesla now has a three-month period to file its counterarguments and address the USPTO's concerns.
If Tesla’s response satisfies the examiner, the trademark could be granted.
While the exact content of the office action isn’t detailed in the initial report, such refusals for terms like “Robotaxi” often occur if the USPTO considers the term “merely descriptive” or “generic” for the goods in question. In this particular context, “Robotaxi” could refer to any autonomous taxi vehicle.
Trademark law generally prevents the exclusive registration of terms that competitors would need to use to describe their own similar products. For a term to be trademarked, it typically needs to be distinctive and act as a brand identifier rather than just a descriptive name of the product’s class or type.
Separate Application for Ride-Hailing
Tesla still has a distinct, separate, and still pending application to register “Robotaxi” as a trademark for “transportation services, namely, autonomous ride-hailing services.” The criteria for trademarking a service can differ from those on trademarks for goods, and it’s possible Tesla may have more success securing the name for the service itself, which would allow them to brand the network as “Tesla Robotaxi.”
Why This Matters
Securing a trademark grants exclusive rights to use a brand name in conjunction with specific goods or services. This helps prevent customer confusion and to protect the brand identity.
If the refusal for the vehicle trademark becomes final, Tesla may be limited in its ability to exclusively name a good (specific vehicle) the “Tesla Robotaxi.” Other manufacturers could also potentially use “robotaxi” descriptively for their own autonomous taxi vehicles.
The ability to trademark “Robotaxi” for the ride-hailing service is arguably more critical for Tesla, as they’re working to establish a unique brand for their autonomous transportation network, which kicks off in Austin next month.
The USPTO’s office action won’t hinder Tesla’s ability to develop or deploy its own vehicles in June - instead, it’ll just impact how Tesla can brand the app and their vehicles, which could cause some last-minute delays if they have to rebrand.
Cybercab and Robovan/Robobus Trademarks
While Tesla is facing challenges with the broader Robotaxi term for vehicles, the company is also seeking to trademark “Cybercab,” “Robovan,” and “Robobus.” Securing a less descriptive name for the vehicle itself often has a higher chance of success with USPTO, as it is far more distinctive than a more general term like “robotaxi.”
Why Didn’t Tesla Do This Years Ago?
Tesla may have waited too long to file a trademark for the term “Robotaxi.” While the company has been discussing a self-driving fleet since 2016, the concept of autonomous taxis has gained a lot more traction in recent years — and competitors like Uber have also begun using the term.
We suspect there was some strategic timing behind these filings. Earlier versions of FSD — particularly those prior to V12 — may have lacked the progress needed to support Tesla’s robotaxi ambitions. Filing for a trademark that isn’t actively in use or about to be used can make it harder to defend or retain.
Moreover, while the idea of autonomous vehicles has been around for years, a clearer public understanding of Tesla’s specific plans has only emerged over the past 18 months. Filing too early can trigger speculation long before the company is ready to reveal details.
Ultimately, whether Tesla secures the rights to “Robotaxi” remains uncertain — but trademarks like “Cybercab” and “Robovan” seem much more likely to stick.
One of Tesla’s greatest weaknesses, as it has quickly become one of the world’s most ubiquitous cars on the planet has always been service. Escalating issues to managers and sometimes even reaching a Tesla Service employee can be a total coin flip, depending on your Service Center.
Tesla is continuing its push to integrate AI across its customer support channels in an effort to improve customer service. According to Raj Jegannathan, Tesla’s VP for IT, AI Infrastructure, Apps, Infosecurity, and Vehicle Service Operations (that’s a lot), Tesla is launching a pilot program for a new AI designed to improve customer interactions with Service.
Tesla Service’s new AI Agent detects comms delays, monitors sentiment, & auto-escalates to leaders. Starts tomorrow at 10 pilot locations. In 2 weeks, type “Escalate” in ‘message center’ to reach managers. Guardrails in place to prevent abuse. We’ll keep improving!
At 10 pilot service locations, this new AI agent will begin working behind the scenes at Tesla Service, to help with customer communications. It will provide three key features:
Detect Communications Delays: The AI will actively monitor service interactions to identify potential delays in communication or progress. These are often a key pain point for customers who reach out to Tesla Service and don’t receive a response for several days, as Service has nothing new to add. The AI can now step in and let the customer know Tesla is still waiting on parts or something else.
Monitor Customer Sentiment: By monitoring the tone and content of the messages between the customer and Service agents, Tesla will be able to identify situations where a customer might be dissatisfied or facing difficulties.
Auto-Escalate: If either a communications delay or negative sentiment is detected, the AI can automatically escalate issues to human managers for review. This helps to address problems before customers need to seek escalation themselves or become upset about an issue.
Customer Escalation Requests
Alongside the new AI tool, Tesla is also introducing a more direct way for customers to get higher-level attention. According to Tesla, within the next two weeks, customers can simply type “Escalate” in order to have their issue routed directly to management.
Raj’s team is currently working on implementing guardrails to prevent abuse, but this will soon make its way to improving Tesla’s service offerings. We’re glad to see Tesla taking steps to identify and correct deficiencies in the process - it has always been a sore tooth for Tesla in the last few years.
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