Tesla FSD Cost and Price Increase History

By Kevin Armstrong
Tesla's FSD and its historical prices
Tesla

The cost of Tesla's Full Self Driving has increased since it was revamped in 2019. Those lucky enough to buy FSD in April 2019 got it for the price of $5,000. Since then the price has risen as high as $15,000 only to be lowered later.

Elon Musk warned consumers through X/Twitter that FSD would be more expensive. On August 21 2022, he tweeted: After wide release of FSD Beta 10.69.2, price of FSD will rise to $15k in North America on September 5. Current price will be honored for orders made before September 5 but delivered later.

Tesla reorganized its Autopilot and FSD packages three years ago; basic Autopilot was introduced and became standard on every vehicle, while FSD was priced at $5,000. Enhanced Autopilot was removed as an option at the time, but was later reintroduced as a $6,000 option in June of 2022.

Before 2019 FSD was an add-on that required also buying Enhanced Autopilot. Enhanced Autopilot cost $5,000 and FSD was a $3,000 option on top of that if ordered with the vehicle. If you ordered FSD after taking delivery then it cost $4,000, which later went up to $5,000.

It can only be assumed that there were a lot of buyers for FSD when Tesla rearranged their offerings in 2019, as the price for FSD went up the following month and has been on the rise since.

In fact, Tesla raised the price again three months after the first release, and eighteen months later, it had doubled to $10,000. 2022 started with another jump to $12,000 in January, and nine months later, the price went up again.

However, it looks like the buy-rate may have dipped as Tesla started dropping the price of FSD in September 2023.

Historical FSD Prices

Historical prices of Tesla's Full Self-Driving add-on since the revamp in 2019.

Date FSD Cost
April 2019 $5,000
May 2019 $6,000
August 2019 $7,000
July 2020 $8,000
October 2020 $10,000
January 2022 $12,000
September 2022 $15,000
September 2023 $12,000
April 2024 $8,000

Tesla's CEO has made no qualms about the value of the program. At a shareholders' meeting in August, he said Tesla's engineers are producing breakthroughs in artificial intelligence. "We're solving a very important part of AI and one that can ultimately save millions of lives. And prevent 10 of millions of serious injuries by driving just an order of magnitude safer than people," said Musk. Since its inception and to this day, Musk believes that Teslas will be fully autonomous. He sees a future where your car would drive you to work, then operate as a ride share until you need to go home.

While Musk said the price would increase to $15,000 in North America, it skyrocketed to $19,500 in Canada, more than a 50% boost from what it cost in August. Although there is a monthly subscription offered in the U.S., there currently isn't one offered north of the border.

Although the price of FSD has continued to climb since Tesla revamped their FSD pricing structure in 2019, we witnessed Tesla's first price drop in the driver assist feature in September 2023. On the first of September, Tesla lowered the price of FSD by 20% in the U.S., down to $12,000. This brought FSD back to the price it was back at the start of 2022. However, in April 2024, Tesla once again lowered the price of FSD to $8,000, making it much more affordable, although the trend is unlikely to continue. Tesla may be testing the waters to find the optimal price. It'll be interesting to see where Tesla goes from here.

Tesla Expected to Offer FSD Transfers in Europe

By Karan Singh
Not a Tesla App

It has been a long wait for FSD for European customers, many of whom paid for the feature years ago on now legacy hardware. While the FSD transfer program has come and gone multiple times, there’s something to be said about having it available in North America, where it can be used, and in Europe or other countries, where it still just remains the same as Enhanced Autopilot (differences between Autopilot, EAP, and FSD).

FSD Transfer is a nice goodwill gesture from Tesla that in theory doesn’t cost them anything. Instead, it keeps customers, especially those who have been waiting for years, loyal and happy. It also incentivizes them to upgrade to a newer Tesla with HW4, where FSD will hopefully be achieved.

In a reply to a post on X, Elon agreed with the suggestion that offering FSD transfers in Europe would be a fair solution for those who have already purchased FSD but can’t use its capabilities.

A Fair Solution

FSD Transfer directly addresses a growing concern for many long-term European Tesla owners. Thousands of customers purchased the full package, often many years ago, with the expectation that FSD would eventually be capable and approved for use. However, the reality is that FSD, even as an advanced driver assistance system (ADAS), continues to be pushed back in Europe.

As the regulatory process continues at a snail's pace, many of these early supporters are now reaching or have already passed the point where they’re ready to upgrade to a new Tesla.

Without the transfer program, it's a difficult choice: either throw away your original investment in FSD and pay for the package a second time (FSD price history), or subscribe to it in the future.

Offering FSD transfers is a good way for Tesla to meet them halfway. It's a difficult situation, and one that’s being hindered by processes beyond the control of both the customer and Tesla. However, a transfer helps both parties. Tesla sells another vehicle, and the customer gets to keep FSD.

When Will it Be Available?

Based on how FSD transfers have worked in the past following Elon’s announcements, this feature is likely to become available for a limited time period in the coming days or weeks. If it happens, we should expect an announcement from Tesla Europe on X and emails being sent out to Tesla customers.

Once the program is in place, all you need to do is complete your vehicle purchase and then inform your Tesla sales advisor that you’d like to transfer FSD. You don’t even have to sell or trade in your old Tesla; FSD will simply be removed from it as a feature.

Hopefully, Tesla enables FSD Transfers for everyone, regardless of region. It should be an ongoing offer until at least FSD is approved in the given country or region.

Tesla Increases Robotaxi Fare Fee, Up from $4.20

By Karan Singh
Not a Tesla App

The introductory price for Tesla’s Robotaxi Network has finally been updated. In a post on X, Elon Musk confirmed that the new fare would be rolling out to complement the new Robotaxi geofence expansion.

This change marks the first adjustment to Tesla’s fares since the initial $4.20 launch price 23 days ago. While the price increase may seem significant in terms of percentages, when compared to other options in the ride-hailing area, it is still drastically cheaper.

Context Matters

Robotaxi currently operates on a simple, flat-rate model. The new $6.90 fare gets you a ride to anywhere within the recently expanded geofence.

So far, this is the opposite approach compared to other services, such as Waymo or traditional ride-sharing options like Uber and Lyft. All these services use dynamic pricing based on distance, time of day, and demand. A comparable trip on any one of these services could cost anywhere from $30 to $65, and potentially even higher during peak hours.

That doesn’t even include the tip fees for human drivers either - another win for Robotaxi (can you tip a Robotaxi?).

Even with the adjustment, the flat $6.90 fare remains less than half the price of a typical competing ride, making Robotaxi the most affordable point-to-point transportation option in Austin, aside from mass transit, for now.

A “Maturing” Service

The price change, moving from one meme-worthy number to another, is a sign that Robotaxi is finally graduating from its initial pilot phase. Following the first major expansion of the service area, this adjustment is a logical next step towards finding a more sustainable flat price.

While the new fare is a 65% increase over the old fare, the key takeaway is that it is still far cheaper than other options, and still just as meme-worthy. Tesla is aiming to have its early access riders complete as many rides as possible during these early months, and this pricing is still very reflective of that.

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