Tesla seeks customer feedback for continuous improvement and innovation
Tesla
Following the lead of Airbnb's CEO, Tesla turned to Twitter to ask for owner feedback with a simple question: "What should Tesla improve?" The tweet quickly gained traction, with over 8.7 million views and 24,000 responses.
Brian Chesky, Airbnb's CEO asked for input on Twitter last week. Elon Musk noticed, tweeting: This kind of interaction with users is awesome. Other companies should take note. One of his other companies did take note, Tesla. We've curated some of the top suggestions that could pave the way for Tesla's continuous improvement and innovation.
Users Offer Insights for Enhancing Tesla Ownership Experience
Improve service times and location site counts: Customers emphasized the need for faster service times and more service locations, making the Tesla ownership experience more convenient. They also called for more accessible human support to assist with their needs.
Make Full Self-Driving (FSD) transferable: Many users suggested making FSD transferable between vehicles, offering added value and flexibility for Tesla owners who may upgrade or change their vehicles in the future.
Add 360° bird's eye view: Respondents proposed the addition of a 360° bird's eye view feature to improve the parking experience, providing added convenience for Tesla drivers maneuvering in tight spots or navigating unfamiliar parking areas.
Enhance referral program: Users expressed a desire for a more robust referral program, which could offer even greater incentives for Tesla enthusiasts to promote the brand within their networks.
Address sensitive wipers in FSD Beta: Several customers noted that wipers in the FSD Beta version are overly sensitive, activating even when it's not raining. They suggested that Tesla address this issue in future software updates to enhance the overall driving experience.
Will Tesla Share Top Suggestions, Following Airbnb's Lead?
Tesla's decision to seek customer feedback has garnered a massive response, showcasing its commitment to listening to its user base. Airbnb recently tweeted some of their most mentioned suggestions, demonstrating transparency and a proactive approach to addressing customer concerns.
While Tesla has not yet followed suit, it would not be surprising if they take a similar approach in sharing the most popular suggestions with the public. This would not only demonstrate transparency but also highlight Tesla's dedication to acting on customer feedback. The connection between Elon Musk and Twitter, given that he owns the platform could potentially further encourage Tesla to utilize Twitter as a tool for engagement and communication with their customers.
The Importance of Customer Feedback for Continuous Improvement
Tesla's quest for feedback and its potential to share top suggestions emphasize the value of customer input in driving a company's growth and development. By actively seeking opinions and engaging with users, Tesla and Airbnb exemplify how successful companies prioritize customer satisfaction and leverage feedback to stay ahead of the curve in their respective industries.
As Tesla continues to expand its product lineup and global presence, customer feedback will remain a critical component of its innovation strategy. If Tesla does decide to share the top suggestions on Twitter, it will further solidify the company's reputation for being responsive, adaptive, and committed to delivering an exceptional customer experience.
In conclusion, the decision to gather suggestions and the possibility of sharing them with the public not only strengthens Tesla's relationship with its customers but also sets a positive example for other companies to follow. Engaging with users and acting on their feedback is a powerful approach to fostering innovation, continuous improvement, and overall success in today's rapidly evolving business landscape.
Winter is here, and temperatures are dropping, so one of the most common Tesla questions is about to resurface.
If you’ve landed here after frantically searching about “smoke” coming from your Tesla while Supercharging, take a deep breath—it’s completely normal.
Tesla Smoking While Charging
If you’re Supercharging in freezing weather—even with preconditioning—you might notice steam rising from your Tesla. But rest assured, your car isn’t smoking.
Your Tesla’s heat pump is hard at work warming both the cabin and battery to keep you comfortable and ensure optimal charging temperatures. Over time, condensation and ice build-up in the heat exchanger coils.
Why Does It Happen?
When you reach a Supercharger with your vehicle, the heat pump is still running hot, but without the cold air from driving to keep the heat exchanger coils cool, the ice and condensation quickly start to evaporate—creating what looks like smoke.
Since this typically happens near the front of the vehicle, where a car would traditionally have an engine, new vehicle owners can be startled by the discovery. However, rest assured that it’s just water vapor and it’s completely normal in cold weather.
In fact, this behavior can be experienced in any EV with a heat pump in cold climates. So, if you saw steam coming out of your vehicle and panicked, don’t worry—you’re not alone.
Now that you know what’s happening, go ahead and Supercharge with confidence.
Tesla made a lot of improvements in the 2024 Holiday Update, including more than 15 undocumented improvements that were included in the release. One of these was a stealthy performance improvement to the YouTube app.
Several people have mentioned they’ve seen improved performance on YouTube since this year’s Holiday Update - and there’s an interesting reason why.
YouTube Improvements
The improved YouTube performance in Tesla vehicles comes from an unexpected source—Tesla actually rolled back support for YouTube’s newer AV1 video encoding. Instead, vehicles now default to the older VP9 encoding standard.
While AV1 is highly efficient in terms of bandwidth, it requires considerably more processing power to decode and display videos. VP9, on the other hand, is less computationally demanding but uses more bandwidth to achieve the same video quality. This trade-off means smoother playback and better overall performance, even if it comes at the cost of slightly higher data usage.
Intel Inside
The VP9 video codec that the YouTube app is now using is much easier to decode, making it less taxing on the vehicle’s processor. This change is particularly beneficial for Tesla vehicles with Intel processors, which previously struggled to stream video at just 720p. When using AV1, these vehicles often experienced stuttering, sometimes forcing the YouTube app to automatically downgrade playback to 480p.
With this update, Intel-based Teslas should now be able to stream at 1080p smoothly. Streaming at 1440p is also possible, although occasional stutters still occur as the system keeps up with the decoding process.
Intel-based vehicles are the big winners with this change, but this appears to affect AMD Ryzen-based infotainment units as well, providing even smoother playback.
Chromium Web App
Tesla’s Theater apps aren’t native applications; instead, they run as chromeless web apps, leveraging the open-source browser built into Teslas known as Chromium (the open-source version of Chrome). Although this works quite well, there is a severe limitation - Chromium hardware acceleration isn’t supported on Linux, the operating system Tesla uses for their OS.
As a result, Tesla vehicles rely on software decoding instead of hardware decoding, which would otherwise handle video playback far more efficiently. A potential solution could be for Tesla to transition away from Chromium-based web apps in favor of a Mozilla Firefox-based browser, as Firefox does support hardware acceleration on Linux. This switch could also open the door to better streaming performance and the possibility of expanding Tesla’s in-car entertainment options.
However, Tesla’s choice of Chromium likely stems from Digital Rights Management (DRM) requirements for streaming services like Disney+ and Netflix, which rely on DRM-enabled playback. Firefox on Linux has had inconsistent support for DRM due to codec availability and variations in operating system versions.
We’re hopeful that Tesla will either adopt Firefox or develop a fully native application to improve video streaming, rather than continuing with the current web-based Tesla Theater. This shift could also pave the way for additional in-car applications built on Tesla’s native Linux environment—perhaps even reviving the long-rumored Tesla App Store.
Regardless, this update is a welcome improvement, particularly for YouTube, which remains one of the most widely used Theater Mode apps due to its accessibility, free content, and mix of short and long-form videos. It remains to be seen whether similar improvements are made for Netflix, Disney+, or other streaming platforms.
If you’ve noticed improved performance in Theater Mode, now you know why.