You can now order a Tesla directly from the Tesla app

By Kevin Armstrong
You can now buy a new Tesla directly from the Tesla app
You can now buy a new Tesla directly from the Tesla app
Not a Tesla App

Want to buy a Tesla? There's an app for that. Sorry, but the old catchphrase still rings true. Apple introduced us to the world of Apps in 2009 with a marketing campaign around that slogan. The commercial also said there is an app for just about anything. Fast forward 13 years, and you can add buying a Tesla to the list.

For a company that has never spent a dime on advertising, its marketing continues to dominate. When Tesla announced that it would allow non-Teslas access to its vast Supercharger network, it also gave thousands of electric vehicle owners a reason to download the company's app. That allows Tesla access to countless warm leads. These people already have EVs and now have Tesla's logo on their phones. They will have to open the app to use the charging station, and while waiting, maybe they want to look at the other features in the app. Until recently, you could buy a hat, a shirt or a mug, but now you can buy a Tesla.

Tesla pushed out a server-side update that includes a new button that simply says Order Now, Shop for a new car. It's that easy. The Four Ps are popular marketing methods, product, price, place and promotion.

This small addition to the app hits every P. The product speaks for itself as a trailblazer in the EV sector. The price is market tested, and clearly, it's right because the vehicles are in high demand. The place is how you get your product in front of buyers, well, this app is right in the buyer's hands. Promotion is how the product is advertised. For this, all people have to do is look around at the charging station and all the Teslas there while enjoying one of the more than 35,000 Supercharger stations.

Not only is Tesla getting electric vehicle owners to consider its product, but the company also has direct access to its existing fans. Perhaps you are sitting there with your Model 3 and spot a shiny red Model Y with turbine rims. Maybe you want that model next time you are in the market. You think, I'll look it up when I get home. Now you can look it up right there on the spot. With just one tap, you're on to the model and down the rabbit hole.

The process is the same as the website with its incredibly simplified buying process. After you pick the model, you choose the exterior color and the wheels, then it's the interior color and your choice if you want Enhanced Autopilot and Full Self Driving. It's remarkably simple and oh, so easy to order, almost too easy!

Tesla tops 40,000 Superchargers; new site to have four solar canopies

By Kevin Armstrong
Tesla's Quartzsite Supercharger will have four solar canopies
Tesla's Quartzsite Supercharger will have four solar canopies
Tesla

Tesla now has 40,000 Supercharger stations worldwide, and more are in the works, including a massive 88-stall facility in a small town in Arizona. @MarcoRPTesla, who has a knack for finding Supercharger plans, tweeted the detailed construction project. The drawings show 20 prefabricated Supercharger units, two trailer-friendly stalls, and four solar canopies.

Quartzsite, Arizona, with a population of 2,413, is the location of the huge Supercharging station. Incredibly, it is being built right across the road from a 36-stall Supercharger. So why is there now one Supercharger for every 20 people in Quartzsite? Interstate 10 runs through the small town, which is at the intersection of U.S. Route 95 and Arizona State Route 95 with I-10.

Tesla's Quartzsite Supercharger will have four solar canopies
Tesla's Quartzsite Supercharger will have four solar canopies
Tesla

This location is approximately three and a half hours away from Las Vegas, Nevada, San Diego, California, and Los Angeles, California. It is also two hours from Phoenix, Arizona. Tourism is the main economic driver of the small town.

Tesla recently asked followers of its @TeslaCharging Twitter account to submit locations where Superchargers are needed. This location makes sense with the amount of traffic going through the area. It also has very little precipitation, which means those solar canopies will be powered up by the sun. That is another long-term vision of the company, to have solar and battery packs at Supercharging locations.

Also, the company plans to allow non-Teslas at its Supercharger locations. That alone will increase the demand at hubs like Quartzsite.

It’s hard to believe the Supercharger network was launched in 2012. A decade later, they are turning into a more common sight around the world. According to the company: Superchargers can add up to 200 miles (322 kilometres) of range in just 15 minutes.

In September, 420 Tesla projects were announced, including a 164-stall Supercharger hub on the I-5 corridor located in Coalinga, California. That will be the world’s largest Tesla Supercharger location. But that is nothing compared to reports of the largest EV charging location in the world, located in China’s hi-tech city of Shenzhen. There is an electric taxi charging station with a total of 637 fast chargers.

The largest EV charging location in the world with 637 stalls
The largest EV charging location in the world with 637 stalls
@DKurac/Twitter

Tesla's Full Self-Driving Beta is now available to everyone in the US and Canada

By Lennon Cihak
Tesla Full Self-Driving is available to anyone in North America
Tesla Full Self-Driving is available to anyone in North America
DirtyTesla/Twitter

The moment many Tesla owners have waited for has arrived: Full Self-Driving Beta is now available to anyone in North America who has requested it, according to Tesla CEO Elon Musk.

Musk took to his newly acquired social media platform Twitter to announce the news.

“Tesla Full Self-Driving Beta is now available to anyone in North America who requests it from the car screen, assuming you have bought this option,” writes Musk. “Congrats to [the] Tesla Autopilot/AI team on achieving a major milestone!”

This historic moment comes just days after Tesla began rolling out its latest version of FSD Beta, version 10.69.3.1, which is version 2022.36.20. It includes feature updates like a revamped Energy App, alternate routes, blind spot camera location, and more.

Now, this version is going wide to “anyone in North America who requests it.”

To receive FSD Beta you'll just need to request it in your vehicle under Controls > Autopilot. There is no longer a minimum safety score to achieve and everyone should receive the beta shortly after requesting it, as long as you've bought or subscribed to FSD Beta in the U.S. or Canada.

There are a few requirements for you to receive Tesla's FSD Beta. Your vehicle will need to have Tesla's FSD computer, known as hardware 3.0 or above. It also currently requires your vehicle to be on a 2022.36 update or below.

If your vehicle is on one of the 2022.40 updates, then you'll need to wait until the next beta update since the current beta (v10.69.3.1) is based on 2022.36 and Tesla doesn't normally allow vehicles to roll back to a previous version.

Some Model S and Model X vehicles may require a camera upgrade before being eligible for FSD Beta.

Tesla's next FSD Beta, v11, which is still being tested internally may also be released to some external testers starting today. A few days ago Musk confirmed on Twitter that version 11 would be widened “before Thanksgiving." FSD Beta v11 includes a unified tech stack for city and highway Autopilot use and is expected to go to a wide release sometime next month.

When it comes to FSD Beta updates, Tesla starts distributing to employees first for testing and going wider as they collect data and fix bugs. Then, based on a number of factors, Tesla broadens up distribution to more owners. However, this may soon change when FSD Beta gets incorporated into all Tesla software builds. This may happen with FSD Beta v11.

For owners new to FSD Beta, it's surely a day a lot of us have been waiting for and a monumental moment for Tesla. However, it doesn't stop there, it looks like we'll soon all have access to the next big update, FSD Beta v11.

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Although we share official Tesla release notes, we are not affiliated with Tesla Motors. We are Tesla fans and supporters.

Tesla News

Upcoming Release

View the release notes for the upcoming version 2022.44.

Confirmed by Elon

Take a look at features that Elon Musk has said will be coming soon.

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