You can now buy a new Tesla directly from the Tesla app
Not a Tesla App
Want to buy a Tesla? There's an app for that. Sorry, but the old catchphrase still rings true. Apple introduced us to the world of Apps in 2009 with a marketing campaign around that slogan. The commercial also said there is an app for just about anything. Fast forward 13 years, and you can add buying a Tesla to the list.
For a company that has never spent a dime on advertising, its marketing continues to dominate. When Tesla announced that it would allow non-Teslas access to its vast Supercharger network, it also gave thousands of electric vehicle owners a reason to download the company's app. That allows Tesla access to countless warm leads. These people already have EVs and now have Tesla's logo on their phones. They will have to open the app to use the charging station, and while waiting, maybe they want to look at the other features in the app. Until recently, you could buy a hat, a shirt or a mug, but now you can buy a Tesla.
Tesla pushed out a server-side update that includes a new button that simply says Order Now, Shop for a new car. It's that easy. The Four Ps are popular marketing methods, product, price, place and promotion.
This small addition to the app hits every P. The product speaks for itself as a trailblazer in the EV sector. The price is market tested, and clearly, it's right because the vehicles are in high demand. The place is how you get your product in front of buyers, well, this app is right in the buyer's hands. Promotion is how the product is advertised. For this, all people have to do is look around at the charging station and all the Teslas there while enjoying one of the more than 35,000 Supercharger stations.
Not only is Tesla getting electric vehicle owners to consider its product, but the company also has direct access to its existing fans. Perhaps you are sitting there with your Model 3 and spot a shiny red Model Y with turbine rims. Maybe you want that model next time you are in the market. You think, I'll look it up when I get home. Now you can look it up right there on the spot. With just one tap, you're on to the model and down the rabbit hole.
The process is the same as the website with its incredibly simplified buying process. After you pick the model, you choose the exterior color and the wheels, then it's the interior color and your choice if you want Enhanced Autopilot and Full Self Driving. It's remarkably simple and oh, so easy to order, almost too easy!
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Tesla’s refreshed Model Y is currently being manufactured as Tesla prepares for its first deliveries next month. While we’ve already seen quite a few cool new features, there’s more that has yet to be revealed. A recent video interview with Tesla’s engineering team hosted by Tesla Owners Silicon Valley reveals that the vehicle includes a new 4D cabin radar.
4D Radar
While Tesla has included an in-cabin radar since 2022, this appears to be a new, more capable radar. The current cabin radar is used to verify seat occupancy, but Tesla plans to add more functionality to this new system.
This updated radar will be used to provide a lot more detail than the current radar or cabin camera can provide today. The radar is located in the same location as the current version, directly above the rearview mirror.
Classify Passenger Size
This new radar has several new safety-focused features, and they’re all quite exceptional. First off, the radar will detect and classify passenger size to determine which airbags to deploy dynamically. That means that if a shorter individual is sitting up front, the dashboard airbag may not activate - but the curtain airbag will.
That will reduce injuries in impacts from airbag activation while also reducing repair costs by not activating unnecessary airbags. By having a better idea of the passenger’s size, height, and weight, the vehicle can also better determine when to activate the airbag.
Children Left in Car
But that’s not all - because of that classification system, the radar can differentiate an adult passenger from a baby or child sitting in the second row - and automatically make the necessary dynamic safety adjustments.
The cabin radar will also detect heart rate and breathing, and Tesla will automatically send a reminder through the Tesla app if it detects a child is left unattended in the vehicle. If this occurs, the vehicle will perform a variety of functions, the first being to turn on the HVAC system and send you a reminder. And if that’s not enough - in the case of an emergency, your vehicle will automatically call emergency services for you and report its location.
It’s important to note that while vehicles outside North America have eCall capabilities, in North America, they cannot call 911 unless a phone is connected to the vehicle via Bluetooth. We hope that Tesla can contact 911 via an alternative method or add eCall capabilities to these vehicles.
While the refreshed Model Y will be shipping in March, this new radar and its associated features won’t be available immediately. Tesla intends to activate these new safety features in Q3 2025 - so sometime in late summer or early fall. We’ll dive into this new feature once it’s available later this year.
A member of Tesla’s AI development team, Kalena Brown, took to X to mention that an update is on its way for AI 4 vehicles on older FSD V13.2 builds.
It seems that Tesla has caught an issue that has been preventing vehicles from safely updating from FSD V13.2.2 to newer builds such as FSD V13.2.4 or V13.2.6.
The Bug
Tesla usually catches these issues early in testing, but sometimes, they make their way out into the wild, necessitating a stop to a rollout. In this case, the rollout was likely halted to prevent this issue from spreading to other vehicles.
There have been a lot of comments on social media that users haven’t seen an update since late December or early January. While that’s not completely abnormal, this update, version 2024.45.25.5 includes an issue that prevents it from being updated.
Please be patient! Found an issue specific to that update path, but fix is coming soon
Many folks on older builds also waiting and we're working hard to get everyone covered 🙂
Brown says that Tesla is aware of the issue and is working hard to get a build with the fix released soon. It may be a couple of weeks before it’s ready, but you can expect Tesla to roll this one out slowly to make sure the issue is addressed.
The issue appears to be specific to FSD V13.2.2, so anyone on another update should not be affected. Keep an eye out on our feeds - and we’ll let you know once the update is released.
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