How Tesla's Master Plan Part 3 Will Change Everything

By Gabe Rodriguez Morrison
Tesla's work in AI leads them into robotics
Tesla's work in AI leads them into robotics

In 2006, Elon Musk released The Tesla Motors Master Plan. The first plan outlined how Tesla would build an expensive electric sports car, use that money to build a more affordable car, then use that money to build an even more affordable car. All while providing zero-emission electric power generation options. Tesla has since accomplished all of the above, producing millions of electric cars while rapidly bringing down production costs.

A decade later, in 2016, while the first plan was coming to fruition, Tesla released the Tesla Master Plan, Part Deux. In short, the plan would be to "Create stunning solar roofs with seamlessly integrated battery storage. Expand the electric vehicle product line to address all major segments. Develop a self-driving capability that is 10X safer than manual via massive fleet learning and enable your car to make money for you when you aren't using it."

While this plan has yet to be fully realized, a third plan may indicate that the second plan is within reach. Tesla has made huge progress with its FSD beta program and Elon Musk recently doubled down that Tesla will release FSD later this year. The production of the CyberTruck and Semi is set to begin next year. As the second plan is coming together, Elon Musk tweeted that he’s working on Tesla's “Master Plan Part 3”

Elon further hinted at the subject of the master plan in another recent tweet:

This tweet gives us a lot more insight into what Tesla is planning. It is now clear that a key part of the plan will be to “scale to extreme size to shift humanity away from fossil fuels.”

Tesla has put out a 20 million vehicle target by 2030. It sounds like a third plan will address how to achieve or even exceed this target. Despite Tesla's massive growth, the automaker currently accounts for just roughly 1% of the total vehicle market share. Scaling to “extreme size” is necessary to make a significant shift away from fossil fuels. The limiting factor to further scaling is the manufacturing of batteries. In particular, the real bottleneck is the mining of rare earth minerals (copper, lithium, nickel, cobalt etc.) required for battery production.

This is why Tesla’s Master Plan, Part 3 could be centered around rare earth mineral mining. So how does the Boring Company, AI and SpaceX play into mining? One theory is that the Boring Company could create the necessary tunnels and land environment to extract raw materials. The Tesla bot could be used to safely and ethically mine raw materials. SpaceX could use starships to rapidly and cost-effectively transport raw materials across long distances. If the battery limiting factor is conquered successfully, the company could begin to think about other uses for batteries including HVAC systems, pre-built homes, and more.

It’s also possible that Tesla’s Master Plan, Part 3 will involve Tesla’s transition to an Artificial Intelligence and data company. After all, Elon has repeatedly stated that Tesla will be thought of more as an artificial intelligence company than anything else. The company has been focused on solving real-world AI and more recently we had AI day, introducing the Optimus Humanoid Robot.

In the product roadmap update on the Q4 earnings call, Elon stated that "the most important product development is the Optimus Humanoid Robot” which he thinks "has the potential to be more significant than the vehicle business over time. He explained that “labor is the foundation of the economy."

With no labor shortages, humanoid robots could revolutionize the world economy. They could also play a crucial role in scaling to extreme size and overcoming the limiting factor of battery manufacturing.

Here is a prediction of what the Master plan, Part 3 could include:

  • Develop the best AI training supercomputer to solve real-world problems that goes way beyond just self-driving
  • Remove battery manufacturing as the limiting factor to vehicle production by building millions of Tesla bots to eliminate the need for dangerous, boring, repetitive jobs (mining)
  • Synergize The Boring Company, Tesla and SpaceX to mine and transport raw materials on a massive scale

What do you think Tesla aims to accomplish in its third master plan? Let us know.

Spectacular Tesla Light Show Dazzles to the Tunes of Academy Award-Winning 'Naatu Naatu' [Video]

By Kevin Armstrong
Hundreds of Tesla cars synced to the Indian blockbuster film RRR's award-winning song 'Naatu Naatu'
Hundreds of Tesla cars synced to the Indian blockbuster film RRR's award-winning song 'Naatu Naatu'
Vamsi Koppuravuri/YouTube

Tesla owners recently came together in New Jersey for an incredible display of technology and art. Hundreds of Tesla cars synced to the Indian blockbuster film RRR's award-winning song "Naatu Naatu" to create an unforgettable light show. The energizing event showcased Tesla's upgraded light show feature, part of the Christmas update.

The Twitter account for the movie, @RRRMovie, posted a video, which can be viewed below, of the mesmerizing light show. Elon Musk responded with two heart emojis. After Tesla retweeted the unique video, @RRRMovie replied by expressing their love for Elon Musk. "Naatu Naatu," composed by M.M. Keeravani and Chandrabose, became the first-ever song from an Indian film to win the Academy Award for Best Original Song.

Try the Synced Light Show

A recent update allows owners to schedule their light shows up to 10 minutes in advance or even create multi-car orchestras by starting them simultaneously. This feature can be accessed by tapping the Application Launcher > Toybox. The update also allows Tesla owners to activate the light show using their smartphone app, making it more convenient and fun for those who use the feature as part of their exterior decorations.

The New Jersey event displayed the innovative capabilities of Tesla vehicles and highlighted the growing influence of Indian cinema worldwide. As more Tesla owners come together for events like this, we can expect to see even more mesmerizing light shows in the future, celebrating the convergence of technology and the arts.

Tesla continues to push the boundaries of what is possible with its electric vehicles. Features like the light show demonstrate that the company is committed to creating an experience beyond driving a car.

Some additional light shows are viewable below.

Defending Tesla's CEO Elon Musk: Senator Josh Hawley and Joe Rogan Respond to Critics

By Kevin Armstrong
Senator Josh Hawley defends Elon Musk
Senator Josh Hawley defends Elon Musk
Fox News

Prominent figures such as Senator Josh Hawley and media personality Joe Rogan have come to the defense of Tesla’s CEO, Elon Musk. Both spoke against the negative public perception and criticism while highlighting the importance of free speech. While Rogan spoke about the unfair treatment of Musk by members of the media, Hawley went after one — on his own show.

Senator Calls out Reporter

St. Louis’ KSDK News political editor Max Maxwell set up a recorded segment with the republican senator. While crews were getting the technical aspects sorted out, Hawley confronted Maxwell about his anti-Elon Musk tweets, which the Senator described as "vitriolic." The senator read one of Maxwell's tweets aloud, calling Musk's supporters "bootlickers." Hawley questioned Maxwell's intentions and expressed concern about the journalist's use of a public platform to attack people he disagreed with.

Maxwell explained that his tweet was a moment of frustration and defended his comments as satire, protected under the First Amendment. But it got more awkward as the reporter suggested he was drinking at the time of the tweets. Hawley emphasized that journalists like Maxwell have a lot of access, making their public comments particularly influential and potentially concerning.

Rogan to the Rescue

In another instance of public defense, popular podcaster Joe Rogan discussed the shifting public perception of Elon Musk on his show. According to Rogan, any narrative about Musk's political ideology is baseless. He questioned why people have gone from viewing Musk as a savior who brought about electric cars and reusable rockets to someone who is an "alt-right piece of shit." Rogan argued that the resistance against Musk and the publicity campaign against him have been fascinating to watch.

“The narrative has spread through progressive people where they'll just say it now,” Rogan continued. “It’s like they've reached the memo, the memo’s got to them… I hear people I know like, ‘Oh, Elon's just so crazy. Something happened to him. He went nuts, and he’s a right-winger now… They just have this narrative that reaches them as a signal. Like, ‘Elon bad now.’”

Senator Hawley and Joe Rogan's reactions to the criticism against Elon Musk and his supporters emphasize the importance of free speech and raise questions about the fairness of the media's treatment of the world's richest person. As public figures continue to engage in these discussions, it remains to be seen how perceptions of Musk will evolve in the future and how his tweets will impact Tesla.

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Although we share official Tesla release notes, we are not affiliated with Tesla Motors. We are Tesla fans and supporters.

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Take a look at features that Elon Musk has said will be coming soon.

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