After several years of allowing third-party developers and tinkerers free access to the Tesla API, Tesla has finally announced a pricing for their API. Back in 2023, Tesla introduced their new API system, along with them being “temporarily free.”
Back then, Tesla announced their Discovery tier, which had some limitations but set the groundwork for what was to come. For the first time, developers had official documentation and support, but pricing still was to be determined.
Tesla recently announced pricing for its APIs, which, unfortunately, is much higher than many were expecting. We’ll start by reviewing everything that’s been announced and then explore what could happen for both home users and larger third-party apps.
Fleet API - Usage Based Pricing
Tesla is implementing a pay-per-use pricing model that charges users based on overall usage. Some items, such as Streaming Signals and Commands, are at a lower cost, which helps to incentivize developers to be smart with the data they’re pulling from vehicles. Meanwhile, vehicle data via REST APIs and waking up vehicles is much more expensive.
Here’s the pricing chart:
Data Type
Signals/Requests
Cost
Streaming Signals
150,000
$1
Commands
1,000
$1
Data
500
$1
Wakes
50
$1
Tesla seems like they want developers to focus on what’s happening in the now - rather than being able to track a long driving session or pull charging history from the vehicle. While some things seem cheap and some seem expensive, the overall cost is still fairly high, even for limited personal use.
Additionally, the new Fleet Telemetry doesn’t offer all the data points that are available from the older vehicle data API. That means that you won’t always be able to take advantage of the cheaper “Streaming Signals” data type - but have to fall back to the data package - which is far more expensive.
Many services use REST APIs for vehicle data at about a one-minute interval, which means that each hour of driving or charging could cost about $0.12. Since the average vehicle drives for about an hour a day and charges for an hour or two, that could cost about $0.36 cents per day — per vehicle.
Looking at a month’s worth, that’s about $10/month per vehicle. While the streaming signal API is much cheaper, the total cost would vary depending on the interval and data being collected. Each signal is a piece of data, so if you’re tracking the vehicle’s speed, location, odometer, state and battery level, that’s five signals.
Fleet API - Personal Use
Tesla’s Fleet API provides each Tesla account with a $10 monthly discount - which Tesla says can cover data streaming, 100 commands, and two wakes per day for two vehicles per month. There isn’t a discount per vehicle - it's per account, so if you have more vehicles, it’s less beneficial to you. This should allow home tinkerers to create some automations and track some data without having to pay for access.
However, this is a fairly restrictive amount of signals/requests for personal use - let’s look at the author’s Home Assistant integration for a fairly simple example.
On average, with a Home Assistant tablet at home to start/stop charging, check charge states, precondition vehicles, send Google Map targets, and a few more simple commands for just two vehicles - we make, on average, about 200 requests a week per vehicle. That comes out to 1,600 requests a month and 400 wake-ups a month.
We’re also requesting data from the Data portion of the API - not the Streaming Signals portion of the API - and that’s about every five minutes while charging - so a wake isn’t needed. With 480 data requests per vehicle per month, we’re already starting to flex the basic $10. Of course, you also want to track your trip data and output that - so add in another 500-ish requests per vehicle based on the amount of driving and interval levels.
We’re looking at $8 in wake-ups, $4 for commands, $8 for data, and at least $1 in Streaming Signals. Just for two vehicles with a fairly basic set of data tracking and usage of commands, we’re already past the $10 mark.
If you’re keeping track, that’s a total of $21 per month—minus the $10 discount Tesla provides per account. At its current usage, our Home Assistant integration would require us to pay $11 for API access a month—as much as Premium Connectivity.
While switching to the streaming API is the answer here, it’ll take time for tools and services to transition to the new way of gathering data. Unfortunately, Tesla isn’t giving developers and home users a lot of time, with pricing taking effect on January 1st, 2025.
Third-Party Developers
Take all those fairly conservative numbers I’ve provided - and scale those up 3-4x. That’s how much data is requested by popular third-party apps. They’re looking at monthly costs well beyond $50 per vehicle, with current data draws. Again, they’ll need to transition to streaming APIs where possible and optimize the data they gather, but Tesla isn’t giving developers a lot of time to do so.
Third-party developers will need to find ways to optimize their workflows, potentially raise prices, and work within and around Tesla’s new strict rules on pulling data from vehicles.
Vehicle Support
Unfortunately, 2020 and older Model S and Model X vehicles don’t support the streaming API, which means that they may not be supported by most third-party services going forward.
We’re hoping Tesla takes some steps to make its API more flexible and affordable, as even simple home use can get quite expensive.
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The road to bringing FSD to Europe has been a long and complex one and filled with regulatory and bureaucratic hurdles. Elon Musk, as well as other members of Tesla’s AI team, have previously voiced their grievances with the regulatory approval process on X.
However, it appears that there is finally some progress in getting things moving with recent changes to upcoming autonomy regulations, but the process still seems slow.
Waiting on the Dutch
Elon commented on X recently, stating that Tesla is waiting for approval from Dutch authorities and then the EU to start rolling out FSD in Europe. Tesla is focusing on acquiring approvals from the Dutch transportation authority, which will provide them with the platform they need to gain broader acceptance in Europe. Outside of the Netherlands, Tesla is also conducting testing in Norway, which provides a couple of avenues for them to obtain national-level approval.
The frustration has been ongoing, with multiple committee meetings bringing up autonomy regulation but always pulling back at the last second before approving anything. The last meeting on Regulation 157, which governs Automated Lane Keeping Systems, concluded with authorities from the UK and Spain requesting additional time to analyze the data before reaching a conclusion.
Tesla, as well as Elon, have motioned several times for owners to reach out to their elected representatives to move the process forward, as it seems that Tesla’s own efforts are being stymied.
This can seem odd, especially since Tesla has previously demoed FSD working exceptionally smoothly on European roads - and just did it again in Rome when they shared the video below on X.
— Tesla Europe & Middle East (@teslaeurope) June 12, 2025
DCAS Phase 3
While the approval process has been slow, Kees Roelandschap pointed out that there may be a different regulatory step that could allow FSD to gain a foothold in Europe.
According to Kees, the European Commission is now taking a new approach to approving ADAS systems under the new DCAS Phase 3 regulations. The Commission is now seeking data from systems currently operational in the United States that can perform System-Initiated Maneuvers and don’t require hands-on intervention for every request.
This is key because those are two of the core functionalities that make FSD so usable, and it also means that there may not be a need to wait years for proper regulations to be written from scratch. Now, the Commission will be looking at real-world data based on existing, deployed technology, which could speed up the process immensely.
What This Means
This new, data-driven regulatory approach could be the path for Tesla to reach its previous target of September for European FSD. While the cogs of bureaucracy are ever slow, sometimes all it takes is a little data to have them turn a bit faster in this case.
Alongside specific countries granting approval for limited field testing with employees, there is some light at the end of the tunnel for FSD in Europe, and hopes are that a release will occur by the end of 2025. With Europe now looking to North America for how FSD is performing, Tesla’s Robotaxi results could also play a role.
Tesla’s marketing has always been relatively unconventional, relying on word-of-mouth rather than traditional advertising. The passion of the owner’s community is always massive, but it is especially high now with the launch of the Robotaxi network just around the corner.
Tesla is now tapping into that spring of fan creativity and announced the TeslaVision video contest, with some seriously impressive prizes up for grabs.
Announcing the TeslaVision fan video showcase
Tesla owners & supporters have always been able to see our products & mission for what they truly are.
Your word of mouth has made Tesla what it is today.
The OGs will remember that in 2017, we held our first video contest. 8 years… pic.twitter.com/6pPpkqmqOH
The core of the contest is simple. Create a video that shows how your Tesla gives you more in life. Tesla is looking for submissions that highlight themes of freedom, safety, fun, and convenience.
Prizes
The prizes definitely make this contest worth entering if you’re good with a camera and have some basic video editing abilities.
For North America, the prizes include a brand new Model Y AWD Long Range, alongside an all-expenses-paid trip to Austin for a tour of Giga Texas. The grand prize winner will also be able to custom order their Model Y, allowing them to select their preferred wheels and color.
The two runners-up won’t get a Model Y, but they’ll also enjoy an all-expenses-paid trip to Giga Texas for a tour of the factory.
The travel and tour include lodging in Austin for 2 nights, as well as economy-class round-trip tickets from anywhere in North America. Tesla will also provide a vehicle for use during the trip.
For long-time followers of Tesla, this contest may feel familiar. The contest is a direct throwback to the 2017 Project Loveday contest, which was inspired by a letter to Tesla from a 10-year-old aspiring marketer. That contest was won by MKBHD, with his submission below:
How to Enter
If you’re ready to start filming, here are the key pieces of information you’ll need to know:
Video must be 90 seconds or less
Video must be uploaded to YouTube with a public URL
Make a post on X and Instagram tagging “@Tesla” and include the words “TeslaVision contest” in the post.
Provide links to both social media posts in your submission to Tesla’s form
Provide your personal details in the form
You have until July 17th, 2025, or until Tesla receives 10,000 entries, whichever comes first.