Tesla To Add Improvements to V4 Superchargers

By Kevin Armstrong
Tesla will improve its V4 Superchargers with improved docks and a more flexible cable
Tesla will improve its V4 Superchargers with improved docks and a more flexible cable
@RoamingNorway/X.com

The Tesla Supercharger V4 network was met with disappointment from a Tesla fan and Model 3 owner. @RoamingNorway posted on X several issues with the new chargers. These included heavier cables, reduced flexibility, a problematic grip causing the plug to fall, and an obstructive design. Despite a modest following, his observations resonated with the Tesla community and caught the company's attention.

The Reviews are In

After the post, @RoamingNorway was met with the usual pro-Tesla crowd and the anti-Tesla hater responses. The user politely answered several comments and displayed their admiration for the EV revolution. Then, the big one, Tesla acknowledged these concerns through its official charging account.

Minor things matter. Cable dock & stiffness improvements coming soon! - @TeslaCharging

Tesla's V4 Supercharger, an update over its predecessors, initially aimed to cater to a broader range of EVs by including a longer, more durable cable. However, this design adjustment inadvertently introduced challenges for Tesla drivers, as highlighted by the feedback. Tesla's acknowledgment and swift commitment to address these issues reflect the company's agility and customer-centric approach.

While Tesla has not specified the details or timeline for the improvements, their proactive stance suggests these enhancements will be implemented effectively. This development aligns with Tesla's ongoing efforts to expand and refine its charging infrastructure.

The expansion of Tesla's V4 Supercharger network in Europe includes new installations and upgrades from older versions. This expansion is part of Tesla's broader strategy to accommodate an increasing variety of electric vehicles following major automakers' widespread adoption of Tesla’s charging technology. This move grants access to Tesla's extensive Supercharger network of more than 50,000 globally.

Owners Have a Voice

Tesla's approach to customer feedback, exemplified by its response to @RoamingNorway's post, is the latest demonstration of listening to user experience to identify areas of improvement. While the company usually picks off random posts, it opened up the floor last May. Tesla asked what it could improve in a post that garnered more than 9 million views and 13 thousand responses. Interestingly, many of the top suggestions have been addressed, and several more have likely been implemented during an over-the-air update.

For example, customers emphasized the need for faster service times and more service locations. Tesla is continuously building more brick-and-mortar locations to address the growing demand for service. There was also a call to make Full Self-Driving (FSD) transferable. You may recall there was a window to make this happen over the past year. Owners wanted a 360° bird's eye view; Tesla has done better than that with the new High-fidelity Park Assist. There was also a request for a better referral program, and there have been several additions since May.

Tesla is following a proven strategy. Time and time again, the businesses that listen to customers often succeed. We might not be used to a car company listening and implementing changes as quickly as Tesla.

New Model 3 Performance, Racing-Inspired Seats Revealed, a Glimpse of the Front Splitter

By Kevin Armstrong
X/Nic Cruz Patane
X/Nic Cruz Patane

Tesla's reintroduction of the Model 3 Performance continues to inch closer, and just like the refreshed Model 3 and the Cybertruck, every peek gives us some more hints and builds more excitement. A recent observation of a partially covered Tesla Model 3 Performance prototype revealed the new Sport seats designed for improved comfort.

Posted on X by Nic Cruz Patane, the upgraded Model 3 Performance was sighted in Santa Monica, where the vehicle's engineering prototype displayed minimal window tinting, offering a sneak peek at the vehicle's improved seating. The Sport seats, resembling dedicated racing bucket seats, significantly depart from the current Model 3 seating options.

Sport Seats Coming to Other Models?

Tesla's initiative to incorporate Sport seats into the Model 3 Performance hints at broader plans to equip its high-performance models, including the Model S Plaid, Model X Plaid, and Model Y Performance, with similar seating options. This move will elevate the driving experience across Tesla's performance vehicle range.

These seats were also spotted a few weeks ago by enthusiast Fidel Grandez. Initially thought to be designated for the Model S Plaid, these Sport seats have found their rightful place in the Model 3 Performance, aligning with Tesla's vision for a performance-focused yet more affordable electric sedan.

New Wheels and Front Lip

In addition to the seats, the Model 3 Performance is rumored to showcase a suite of enhancements. Another angle gives a little bit of an outline of the new front lower splitter. Other aesthetic and functional upgrades include "Warp" 20-inch wheels, advanced braking systems, and revised suspension components.

Tesla has been testing the Model 3 Performance prototypes for a few months, signaling that initial production could be underway in North America. This step is crucial as Tesla aims to reintroduce the Performance trim to the market, having temporarily removed it from their lineup. The reintroduction is timely, considering the evolving landscape of EV incentives in the United States. While the official launch date remains under wraps, anticipation builds for the Model 3 Performance's debut, expected in the first half of 2024.

Cool Carpool Mom: How Kim Kardashian's Cybertruck Ride Benefits Tesla

By Kevin Armstrong
Instagram/Kim Kardashian
Instagram/Kim Kardashian

Kim Kardashian showcased her Cybertruck with the caption "cool carpool mom" to her 364 million followers on Instagram. The A-list celebrity and billionaire is well known for her knack for staying at the forefront of trends, making this one image a powerful endorsement for Tesla. The picture of one of the most influential celebrities of our time picking the Cybertruck as her distinctive vehicle speaks volumes about the brand's penetration into popular culture and its appeal to a broad demographic, including those who value style, innovation, and sustainability.

The Power of Celebrity Influence

Kim Kardashian's influence cannot be overstated. Her every move is watched and often emulated by fans around the globe. Her journey from reality TV star to billionaire entrepreneur has been marked by a series of successful ventures in fashion, beauty, and technology investments, making her a model of modern business acumen. Kardashian's ability to turn personal endorsements into significant trends is unparalleled, making her engagement with Tesla's Cybertruck a notable moment for the company.

Kardashian's influence extends far beyond mere product endorsement. Her strategic use of social media to connect with her audience has transformed how brands interact with consumers. She creates a personal connection that can sway consumer behavior by sharing her life, interests, and choices, including her vehicle preferences. Her endorsement of the Cybertruck can significantly enhance Tesla's brand visibility and desirability, particularly among consumers who may not have previously considered an electric vehicle.

Kardashian has recently joined the exclusive circle of celebrities seen driving the Cybertruck, a group that boasts names like Pharrell, Lady Gaga, Jay Leno, and not to forget Elon Musk himself (who, aside from being Tesla's CEO, commands a staggering following of over 370 million on X). Each of these stars wields significant influence, captivating audiences that range from thousands to millions globally.

Sustainability Meets Style

Moreover, Kardashian's endorsement comes at a time when the importance of sustainable living and eco-friendly choices is increasingly recognized. Her choice of an electric vehicle over traditional gasoline-powered cars sends a strong message about the importance of environmental responsibility, aligning with Tesla's mission to accelerate the world's transition to sustainable energy. This alignment boosts Tesla's brand and promotes a broader cultural shift towards sustainability.

In the context of celebrity endorsements, Kim Kardashian's showcase of the Tesla Cybertruck is a masterstroke. It merges the worlds of entertainment, technology, and sustainability, highlighting the evolving nature of brand-consumer relationships in the digital age. Tesla's innovative approach to vehicle design and its commitment to sustainability is amplified by Kardashian's endorsement, illustrating the power of celebrity influence in shaping consumer preferences and driving societal trends.

Ultimately, Kardashian driving a Cybertruck and branding herself as a "cool carpool mom" is a significant endorsement for Tesla, enhancing the brand's visibility, appeal, and alignment with sustainable values. In an era where brand success is increasingly tied to social influence and cultural relevance, Tesla's association with Kardashian can only be seen as a positive development, driving the brand further into the mainstream consciousness and reinforcing its position as a leader in the shift towards a more sustainable future.

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