When Elon Musk gazed upon a Ford truck approximately six years ago, he found it decidedly dull. Dissatisfied with the conventional, he enlisted Franz von Holzhausen, Tesla's chief designer, to create something radical: the Tesla Cybertruck. This intriguing anecdote, offered by Musk’s biographer, famed author Walter Isaacson on a recent CNBC podcast, provides a captivating glimpse into the creative genesis of this revolutionary vehicle.
In his forthcoming biography about Musk, Isaacson - who spent the last three years studying Musk's unique ethos and approach to innovation - describes a fascinating moment in Tesla's history.
The announcement of the first Cybertruck rolling off the production line in Giga Texas, sparked an explosion in related news, presenting a perfect opportunity for Isaacson to share more insights via Twitter. He posted an image displaying an array of initial Cybertruck sketches, alongside a compelling medley of inspirational references, such as the DeLorean, RoboCop, tanks, and images from the movie Tron.
A photo collage of Cybertruck inspirations
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The Future Looking Like the Future: Musk’s Unconventional Vision
Despite the success of the Model Y, Musk did not want to play it safe with the Cybertruck. He desired a design that was bold and surprising. A question posed by his son Saxon added a profound layer to Musk's quest for originality. “Why doesn’t the future look like the future?” This question resonated with Musk, who reiterated it to his design team, underlining his craving for a paradigm-shifting design.
In a pivotal meeting fraught with resistance, Musk declared, "We are going to do this whole thing in stainless steel.” As Isaacson astutely observes, using stainless steel meant the limitations of traditional manufacturing processes no longer constrained the design team. Instead, it ushered in a realm of sharp angles, straight planes, and a daring, even jarring aesthetic - a veritable embodiment of Musk’s “demon mode.”
A Bold Approach: From Video Games and Sci-Fi Movies to Reality
In another tweet, Isaacson elaborated further on the design process. The team had set up a visual juxtaposition in their workspace, with pictures of a vast spectrum of vehicles - ranging from sleek video game designs to rugged sci-fi movie vehicles - displayed alongside a Chevy Silverado. The intent was clear; to break the mold and redefine what a truck could be.
There were dissenting voices, however, questioning the commercial viability of a hyper-futuristic truck. Yet Musk, unflinching in his resolve, famously retorted, "I don’t care if no one buys it. We’re not doing a traditional boring truck. We can always do that later. I want to build something that’s cool. Like, don’t resist me."
This intriguing behind-the-scenes insight serves as a testament to Musk's audacious vision, substantiating why he previously described the Cybertruck as a "futuristic-like cyberpunk Blade Runner design" and an "armored personnel carrier." With the Cybertruck, the future no longer has to look like the past. It can indeed, as Musk so desired, look like the future.
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It has been a long wait for FSD for European customers, many of whom paid for the feature years ago on now legacy hardware. While the FSD transfer program has come and gone multiple times, there’s something to be said about having it available in North America, where it can be used, and in Europe or other countries, where it still just remains the same as Enhanced Autopilot (differences between Autopilot, EAP, and FSD).
FSD Transfer is a nice goodwill gesture from Tesla that in theory doesn’t cost them anything. Instead, it keeps customers, especially those who have been waiting for years, loyal and happy. It also incentivizes them to upgrade to a newer Tesla with HW4, where FSD will hopefully be achieved.
In a reply to a post on X, Elon agreed with the suggestion that offering FSD transfers in Europe would be a fair solution for those who have already purchased FSD but can’t use its capabilities.
FSD Transfer directly addresses a growing concern for many long-term European Tesla owners. Thousands of customers purchased the full package, often many years ago, with the expectation that FSD would eventually be capable and approved for use. However, the reality is that FSD, even as an advanced driver assistance system (ADAS), continues to be pushed back in Europe.
Without the transfer program, it's a difficult choice: either throw away your original investment in FSD and pay for the package a second time (FSD price history), or subscribe to it in the future.
Offering FSD transfers is a good way for Tesla to meet them halfway. It's a difficult situation, and one that’s being hindered by processes beyond the control of both the customer and Tesla. However, a transfer helps both parties. Tesla sells another vehicle, and the customer gets to keep FSD.
When Will it Be Available?
Based on how FSD transfers have worked in the past following Elon’s announcements, this feature is likely to become available for a limited time period in the coming days or weeks. If it happens, we should expect an announcement from Tesla Europe on X and emails being sent out to Tesla customers.
Once the program is in place, all you need to do is complete your vehicle purchase and then inform your Tesla sales advisor that you’d like to transfer FSD. You don’t even have to sell or trade in your old Tesla; FSD will simply be removed from it as a feature.
Hopefully, Tesla enables FSD Transfers for everyone, regardless of region. It should be an ongoing offer until at least FSD is approved in the given country or region.
The introductory price for Tesla’s Robotaxi Network has finally been updated. In a post on X, Elon Musk confirmed that the new fare would be rolling out to complement the new Robotaxi geofence expansion.
This change marks the first adjustment to Tesla’s fares since the initial $4.20 launch price 23 days ago. While the price increase may seem significant in terms of percentages, when compared to other options in the ride-hailing area, it is still drastically cheaper.
But the price is now a princely $6.90, as foretold in the prophecy 😂
Robotaxi currently operates on a simple, flat-rate model. The new $6.90 fare gets you a ride to anywhere within the recently expanded geofence.
So far, this is the opposite approach compared to other services, such as Waymo or traditional ride-sharing options like Uber and Lyft. All these services use dynamic pricing based on distance, time of day, and demand. A comparable trip on any one of these services could cost anywhere from $30 to $65, and potentially even higher during peak hours.
That doesn’t even include the tip fees for human drivers either - another win for Robotaxi (can you tip a Robotaxi?).
Even with the adjustment, the flat $6.90 fare remains less than half the price of a typical competing ride, making Robotaxi the most affordable point-to-point transportation option in Austin, aside from mass transit, for now.
A “Maturing” Service
The price change, moving from one meme-worthy number to another, is a sign that Robotaxi is finally graduating from its initial pilot phase. Following the first major expansion of the service area, this adjustment is a logical next step towards finding a more sustainable flat price.
While the new fare is a 65% increase over the old fare, the key takeaway is that it is still far cheaper than other options, and still just as meme-worthy. Tesla is aiming to have its early access riders complete as many rides as possible during these early months, and this pricing is still very reflective of that.
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