A primer for people who are thinking about buying a Tesla

Tesla's software and monthly updates makes for a unique experience

My Tesla Model 3, unimaginatively named "Blue Tesla," is relatively new. I bought it in June 2020 during the pandemic. Didn't really need it. Not going many places. Bought it anyway. I'd been thinking about buying one for a long time.

Because it was a pandemic, they arranged a touchless buying experience. They called me from the Tesla place when the car arrived. They said it was the blue Model 3 outside the door of the showroom. It just so happens that I live relatively near the Tesla Service Center in Owings Mills, Maryland It looks more like a regular car dealership than most of the Tesla stores.

So I went there, and I couldn't figure out how to get into the car. Remember touchless? Well, there wasn't even a salesperson around. I had gone on a test drive a few months previously, before the pandemic. The salesperson had opened the door for me. I remembered that the model S has a handle that comes out to greet you when you put your hand near it. Not the Model 3. After poking and prodding a bit, I called the number they gave me and spoke to someone inside the showroom. He pointed out that if I pressed in on the back of the handle with my thumb, the front part of the handle will swivel out from the door, and I could grab it with my fingers. It's nice that the handles are flush with the doors. Less drag and less wind noise when driving at highway speeds. But people unfamiliar with the Model 3, including some of the Model S and X owners, won't be able to open the doors of your Model 3.

Then, I sat in the car and signed the papers. I put the papers and the check in the envelope and put it in the slot in the door of the showroom. I gotta say, this was the quickest car buying experience I've ever had, and I've been driving for sixty years. On the other hand, this car has lots of differences, and I didn't get an orientation. Fortunately, YouTube has the orientation. Here's a link to one of them.

Shifting is a bit different than most other cars. The shift lever goes back to a neutral position when you shift so you need to use other cues to know what gear you're in. I was used to this because I used to drive a Prius, and they have the same issue. Here are the clues.

If you're in Park, the picture of your car on the center screen is seen from the left front. The picture of your car, with its original color, is angled towards the left lower corner of the screen. Push down on the steering column mounted gearshift lever for Drive and up for Reverse.

In Reverse, the picture of the car is seen from the top, and you get a big picture from your backup camera with lines showing you where the car is going to go if you back up. That's a really good clue that you're in Reverse gear. Turn the steering wheel, and the lines move.

If you're in drive, the car is pictured as if you're looking at the car from the rear and slightly above. You can see that the car is going to go forward. If you're going less than five mph such as backing out of your driveway, you don't need to stop before shifting to Drive. You don't even need to step on the brake. Just shift to Drive, and the electric motor will stop the car and immediately start it going forward.

That will get you on the road. There are lots of helpful videos on YouTube about the features of the Model 3. Those videos are an excellent way to learn about your new car. Go to YouTube and search on Tesla Model 3.

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Will Tesla Launch a 'Robotaxi' Network With Tesla Drivers?

During Tesla’s Q1 earnings call, Tesla talked about its plan for its upcoming robotaxi network and even showed off a design for the app that would allow customers to request vehicles, much like Uber and Lyft.

While Tesla plans to unveil the robotaxi, officially now called CyberCab this August, a true autonomous taxi is at the very least, a couple of years away. So why is Tesla so eager to show off an app and start offering a Tesla taxi service?

in 2023 Uber had a revenue of 37.28 billion, while Lyft had a much smaller revenue of 4.4 billion. For comparison, Tesla’s revenue last year was 96.77 billion. A taxi service, even one operated by humans can be incredibly lucrative. While Tesla’s ultimate goal may be an automated taxi service, they may be itching to get into the space.

Tesla’s robotaxi was initially supposed to be a taxi service owners would lend their vehicles to. While that’s still the plan, Tesla wants their own vehicles to be a part of the service as well.

Will the Robotaxi Service Start With Tesla Drivers?

Tesla comparing themselves to Airbnb and Uber during their earnings call is intriguing. While Tesla can start producing robotaxis almost whenever they want, it’d likely be smart to wait until autonomy is solved so they’re not limiting themselves to current FSD hardware.

While full autonomy is likely several years away, Tesla seems to be eager to make this push toward a Tesla-owned service. Is Tesla thinking about operating their own Uber-like service? Tesla could be thinking about releasing their future robotaxi app and service in “beta,” letting current Tesla owners operate their own vehicles on the service.

This could result in several benefits for Tesla, not only letting them test their service but also opening up another revenue stream. This would allow Tesla to start operating their robotaxi network as soon as this year, and then slowly replace drivers and owner vehicles with Tesla-owned robotaxis.

Tesla Shows Off Robotaxi App

Tesla showed off it's robotaxi app

At the earnings call, Tesla also showed off a design of their robotaxi app. While it feels early to design an app for a service that could be years away, Tesla appears to be preparing itself for the future and getting customers excited about the prospect.

Tesla showed off five screens of the app, essentially showing how you’d request a robotaxi, how you can view its progress, and control certain features of the vehicle. Through the various screens, you can see most of Tesla’s Autopilot features coming to fruition in terms of autonomy, such as summon, self-driving and eventually Autopark.

Summon - Much like Tesla has re-thought the interior of a car and so many features, you can see the same mechanics applied to the app. To request a vehicle, you simply hold down a summon button and you’ll be presented with an estimate of when a vehicle will arrive.

Set Preferences and Destination - On the second screen, you can see the vehicle’s current location on a 3D map, possibly alluding to future FSD visualizations. It also lets you set your destination and set the climate temperature to your preference.

Trip Progress - While you’re traveling in the vehicle, you’ll be able to view trip information as well as set entertainment options.

Recap

Tesla had a lot to talk about during their earnings call and specifically about the Robotaxi — more information was revealed than ever before.

While there are various things at play to make a service like this come together, we can easily separate them out into separate components.

There’s the robotaxi itself, which Musk recently said would be similar to Tesla’s next-gen vehicle without a steering wheel. However, during this earnings call, he revealed that Tesla will save its new “unboxed” manufacturing process for the robotaxi and use a more traditional method for their next vehicle.

Then there’s FSD itself, while it’s crucial to operating a driverless robotaxi network, it’s not necessary to start a Tesla taxi service.

The last piece is the ride-hailing component itself and how it’s managed, and Tesla was happy to show this off, which makes us believe that it may be closer to reality than many think. While Tesla needs all three of these components to come together to operate a true robotaxi network, they piece them together separately, much like they’ve done with Autopilot. Initially, Tesla only released auto-steer then slowly added on summon, Autopark and city driving.

When we look back at Tesla five years from now, we may very well look back to this earnings call and say this was the pivotal moment when Tesla started transitioning to a services company.

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Tesla Reveals Robotaxi App and Names the Robotaxi the CyberCab

Tesla has invested billions of dollars over the years toward vehicle autonomy. The mission continues as Elon Musk and Tesla now prepare to unveil their ride-hailing product, Robotaxi this August. Or, as Musk called it on Tuesday, Tesla CyberCab.

Early Days

Five years ago, during Tesla’s Autonomy Investor Day in April 2019, Elon Musk said he felt “very confident predicting autonomous robotaxis for Tesla in the following year [2020]”. At the time, Musk added a bolder claim, predicting that Tesla wouldn’t even make cars with steering wheels or pedals by 2022. While timeliness may not be Musk’s strong suit, he has a track record for getting things done that others were unwilling to try or thought were impossible. Musk later admitted he can be overly optimistic and said “sometimes I am not on time, but I get it done.” 

Now, 5 years later, we have the robotaxi unveiling scheduled for August 8th. After the release of FSD v12, it’s clear that we’re much closer to autonomy than we were in 2019, although FSD v12 is still a far cry from full autonomy.

While Tesla still has the robotaxi unveiling scheduled for August, Tesla announced yesterday that it’d be prioritizing a simpler “next-gen” model that could be released by early 2025.

Latest Updates

On the conference call, Musk added that Tesla now has over 300 million miles driven with FSD v12 since it was launched just last month. He added that it's becoming “very clear that the vision-based approach with end-to-end neural networks is the right solution for scalable autonomy”.

Tesla said it has been investing in the hardware and software ecosystems necessary to achieve vehicle autonomy and a ride-hailing service. The company is confident that it can establish a scalable and profitable autonomous driving business by employing a vision-only architecture.

think of it [Tesla] as combination of Airbnb and Uber meaning that there will be some number of cars that Tesla owns itself and operates

Tesla = Uber + AirBnb

Later on, Elon Musk unveiled that the new service will operate and result in a mix between Uber and Airbnb where the Tesla driver decides if and when he wants his Tesla to be used and by whom. Tesla stated:

“We believe the Tesla software experience is best-in-class across all our products, and plan to seamlessly layer ride-hailing into the Tesla App.”

Tesla’s CEO clarified that the owners will be able to add or remove their car from the fleet “whenever they want” adding that it will be up to them to decide if they want to only let the car be used “by friends and family or only by five-star users or by anyone at any time”. The flexible program will, just like Airbnb, allow the owners to take the car out of the market when they want.

The upcoming ride-hailing service will enable users to easily request a Tesla vehicle, control the car's temperature, monitor its real-time location, and adjust the audio system. The only question is when.

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