Tesla will open a new gigafactory in Mexico's northern border state of Nuevo Leon
EsperJohnathan/Twitter (Edited by Not a Tesla App)
Elon Musk announced at the recent Investor Day that Tesla will open a new gigafactory in Mexico's northern border state of Nuevo Leon. The factory, which is expected to be the world's largest electric vehicle plant, will be worth over $5 billion and will supplement the output of Tesla's other factories. While it’s a big win for Mexico, Canada, which was also rumored to be in the running, has been left out in the cold.
The announcement comes after months of speculation and phone calls between Musk and Mexican President Andres Manuel Lopez Obrador, including a one-hour call the night before the Investor Day event. The new gigafactory in Mexico is expected to create up to 6,000 jobs in Nuevo Leon, and Tesla is considering producing batteries in the country. According to senior officials, Musk is also interested in further investment in Mexico.
Musk has hinted at Canada
At a shareholder meeting in August 2022, Musk asked the crowd where the next gigafactory should be built; he then said, "We get a lot of Canada. I am half-Canadian. Maybe I should?"
A recent email to owners highlighted the company’s positive impact on Canada's economy. Tesla's total contribution to Canadian GDP in 2021 was $762 million, and the company provided 6,645 full-time jobs in the country, including 3,100 direct jobs, due to its operations and spending. The direct employment impact is equivalent to 3% of all jobs in the auto parts manufacturing sector.
Mexico is a Hot Spot for EVs
Perhaps the letter was intended to soften the blow when Tesla decided to go with Mexico. Nuevo Leon has many advantages for its plant due to its proximity to Austin, where Tesla has its headquarters. This will be Tesla's third factory outside of the US, after the firm recently opened plants in China and Germany. Tesla's announcement comes just a few weeks after BMW said it would be investing in a factory in Mexico. Ford also manufactures its electric SUV in the country.
While Canada missed out this time, Tesla plans to have 10-12 gigafactories worldwide. When it breaks ground in three months, the company will reveal what vehicles it will produce at the Nuevo Leon factory. Musk said there would be an official ground-breaking event at that time.
In an exchange on X, Drew Baglino, Tesla’s Senior Vice President of Powertrain and Energy Engineering, addressed the concerns regarding the power consumption of Tesla’s Sentry Mode. Responding to a user inquiry, Baglino confirmed the company’s commitment to reducing the feature's energy use by approximately 40% through a software update expected in Q2, which begins on April 1.
Agreed, sentry mode power consumption needs improvement, the team is working to reduce by ~40% in a Q2 software update.
This announcement follows feedback from Tesla owners regarding the 'vampire drain' experienced when using Sentry Mode, highlighting Tesla's responsive approach to customer feedback and its dedication to continuous improvement. Another X user stated that there should be a breakdown or battery usage. This information already exists, but Baglino politely responded: The energy app provides a wealth of information about where your energy goes. He also linked to our Not a Tesla App article explaining that system.
Sentry Mode is an advanced security feature for Tesla vehicles, leveraging the car’s cameras and sensors to monitor and record surroundings for potential threats when parked. Sentry Mode has proven invaluable for vehicle security by activating various deterrents, including pulsing headlights and alarm sounds.
Despite its benefits, the feature’s energy consumption, referred to as “vampire drain,” has been a concern, with estimates suggesting a small yet consistent drain on the vehicle's battery life. By optimizing Sentry Mode's power usage, Tesla enhances the feature's efficiency and extends the usability for owners, particularly when parking for extended periods without access to charging facilities.
Battery Management: Recognizing the importance of battery preservation, Sentry Mode automatically deactivates when the battery level falls to 20%, ensuring that the vehicle remains operational for essential travel.
Activation and Customization: Owners can activate Sentry Mode via the vehicle's touchscreen or mobile app, with options to customize settings, such as disabling sounds or excluding specific locations, tailoring the security feature to individual preferences and requirements.
Tesla's forthcoming software update aims to significantly reduce Sentry Mode's power usage, making it more adaptable for various situations without impacting the car's range or battery longevity. This enhancement aligns with Tesla's commitment to continuous improvement via over-the-air updates, directly responding to customer feedback with practical solutions. Owners looking forward to this change appreciate the balance between maintaining Sentry Mode's security benefits and preserving battery life for everyday needs.
Remember when there was concern that the appeal of a Cybertruck would die down because there would be too many stainless steel beasts on the road? True story. If there was a concern, it appears to have been handled with wraps; not only Tesla’s wraps but more customized wraps are showing up on social media daily.
More Tesla Wraps
Firstly, Tesla has expanded its palette of Cybertruck wrap options, introducing three vibrant new colors. The chic Satin Rose Gold, the deep Satin Abyss Blue, and the sleek Slip Grey are joined in the lineup alongside the classic Satin Stealth Black and Satin Ceramic White. However, several Cybertruck owners are not waiting for Tesla wraps as more unique Cybertruck wraps are showing up on social media.
Priced at $6,000, while the newly introduced Satin Rose Gold and Satin Abyss Blue wraps are slightly pricier at $6,500. This differentiation in pricing reflects the unique appeal and quality of the new wrap colors.
Tesla outlines several key features and advantages of their Cybertruck color paint film, including:
A self-healing, urethane-based film that is significantly more durable and twice as thick as the average vinyl wrap, ensuring superior protection against scratches.
An environmentally friendly alternative to traditional vinyl wraps, covering all exterior stainless-steel surfaces of the Cybertruck, enhancing its aesthetic appeal and resilience.
Customized Wraps are Taking Off
Since Tesla wraps were introduced, the company has been criticized for the price point being far too high, while consumers can go to other wrap companies and get their own customized look. Even the unique wraps spotted on the Cybertruck before the delivery event are unavailable. But that is not stopping consumers.
It was after Investor Day in 2023 that Morgan Stanley's managing director, Adam Jonas, a well-known figure within the investment community and someone who has been dubbed a Tesla Bull. Jonas outlined several reasons why he believed the Cybertruck might not fulfill the grand visions held by Elon Musk and the Tesla team, describing it as potentially becoming a "financial side-show," a marker of cultural zeitgeist, and a niche product for enthusiasts.
Jonas argued that the Cybertruck, with its avant-garde design, might not align with this broader affordability mission. He believed that the unique aspects of Cybertruck would be lost and that "indescribable something," when several were on the street,
Yet, the landscape around the Cybertruck and Tesla's position within it has continued to evolve. Contrary to concerns, the burgeoning market for custom and aftermarket wraps for the Cybertruck tells a different story. This vibrant ecosystem of personalization options highlights the vehicle's position as a mode of transportation and a canvas for individual expression.
The concern that the uniqueness of the Cybertruck could diminish with its popularity overlooks the creative solutions that owners and enthusiasts have embraced. From bespoke wraps that offer myriad designs outside of Tesla's offerings to the DIY spirit that has taken hold among the Cybertruck community, it's clear that individuality remains a cornerstone of the Cybertruck experience.
TeslaFi logs your drives and charging sessions, letting you keep a log of your vehice's activity. We highly recommend checking them out if you use your car for business trips and would like to keep track of reimbursements, if you like to see how much you spend on charging or if you just love statistics. Visit their site and see everything they have to offer!
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Tesla Android Project enables you to run Android apps in your Tesla. The platform is Open Source and you can deploy it on your own Raspberry Pi 4. Consider supporting the initiative by donating or purchasing the Compute Module 4 Bundle that delivers the best experience. Get $20 off by using the code: NotATeslaApp
The official Tesla app only notifies you if your car is broken into. By installing Sentry Pro on your phone, you will be notified for all Sentry Mode events. Stay connected and avoid potential surprises by receiving notifications. Stop constantly checking the cameras to ensure safety. Check only when necessary, save battery and get peace of mind. Get a 7 day free trial here!