Tesla is a regular in the news cycle; if it's not about the vehicle, it's about the CEO. It's no secret Tesla stock is down, and investors who are long on the stock have lost a considerable amount over the past month. One of those investors is Gary Black, the Future Fund managing partner, who said in August that Tesla is the fund's largest position. Black is calling on Tesla to hire a public relations department to inform the media and the public of the positives around the brand.
Oddly enough, at the shareholders' event in August, Black said, "the thing we worry about most is not PR; it's succession." Now it seems that is what Black is worried about. He recently tweeted: People can't complain about the media if TSLA refuses to correct articles that are wrong, or worse, won't maintain relationships with TSLA beat reporters and editors so they can get TSLA's POV out when needed. Strong PR will be needed to sell FSD safety. Think long-term.
Black's stance may be understandable to some, especially those who have watched their trading account shrink, but it's implausible because Tesla doesn't need a PR department.
Musk and the Mainstream Media Don't Mix
Musk is currently using his new company to hold mainstream media accountable. In case you missed it, he's releasing the Twitter Files, a detailed report backed up with real emails to show suppression of true stories.
The Tesla CEO also regularly calls out media outlets for false stories, misleading headlines and biased reporting. Musk will not hire a team to try to steer newsrooms, something he has so little respect for, and it's unlikely legacy media outlets will listen.
Media Biased Against Tesla
Bad news generates more views and clicks and keeps the advertisers paying. Even when the news isn't bad, take, for example, a recent Reliability Report by Consumer Reports. Most, if not all, mainstream media declared Tesla as the terrible one, even though Tesla moved up four spots from the previous year. It was hard to find a mention of the manufacturers that scored less. Those included Chevrolet, GMC, Volkswagen, Jeep, and Mercedes Benz. Yes, the expensive luxury brand was dead last in reliability. That is a story.
Reporters also picked up that electric vehicles scored low for reliability. Consumer Reports said it was because EVs are new on the market. However, scoring even lower were full-sized pickups. Those have been on the market for quite a bit longer.
Tesla, which also has not spent a dime on advertising, disbanded its public relations department in 2020. That's unheard of by a company its size, especially in the automotive sector. However, Tesla and Elon have something much better — you are reading it right now. Not a Tesla App is one of several blog sites that publish news about Tesla daily. Many of these websites have writers who own Teslas. The stories are much more accurate, positive and just plain better than anything readers will find in the mainstream. Who says bias must be negative?
Word of Mouth Advertising
Now add hundreds, maybe even thousands of loyal enthusiasts who defend and promote Tesla on social media platforms. Next, throw into the mix the hundreds of thousands of Tesla owners who quite often are spokespeople for the company whenever they get out of the car. I've been sure to add 10 minutes of travel time to my drives because I'm likely to get asked some questions at the grocery store or car wash.
This kind of advertising money cannot buy, and it's the kind of positive publicity media will not share. So while Black's concerns are legitimate, a PR department is not the solution. Instead, Tesla needs to keep doing what it's been doing and let the product, its fans and the Tesla-inspired websites do the rest.
Subscribe
Subscribe to our newsletter to stay up to date on the latest Tesla news, upcoming features and software updates.
Tesla has always embraced whimsy in its software, packing it with playful Easter eggs and surprises. From transforming the on-screen car into James Bond’s submarine to the ever-entertaining Emissions Testing Mode and the fan-favorite Rainbow Road, these hidden features have become a signature part of Tesla’s software.
Of course, launching a new product like Robotaxi wouldn’t be complete without a fun little easter egg of its own. The end-of-ride screen in the Robotaxi app presents a familiar option “Leave a tip.”
For anyone pleased with their Robotaxi ride, they may be tempted to leave a tip. However, tapping the button presents our favorite hedgehog instead of a payment screen.
The app displays a message, alongside the familiar Tesla hedgehog, that simply states “Just kidding.”
While it's a fun prank, it’s also a nod to what Tesla really wants to do. They want to reinforce the economic advantage of an autonomous Robotaxi Network. Without a driver, there is simply no need to tip. The gesture is playful, but it’s a reminder of what Tesla’s real aim is here.
Over the last few days, we’ve seen some exceptionally smooth performance from the latest version of FSD on Tesla’s Robotaxi Network pilot. However, the entire purpose of an early access program with Safety Monitors is to identify and learn from edge cases.
This week, the public saw the first recorded instance of a Safety Monitor intervention, providing a first look at how they’re expected to stop the vehicle.
The event involved a complex, low-speed interaction with a reversing UPS truck. The Safety Monitor intervened to stop the Robotaxi immediately, potentially avoiding a collision with the delivery truck. Let’s break down this textbook case of real-world unpredictability.
The Intervention [VIDEO]
In a video from a ride in Austin, a Robotaxi is preparing to pull over to its destination on the right side of the road, with its turn signal active. Ahead, a UPS truck comes to a stop. As the Model Y begins turning into the spot, the UPS truck, seemingly without signaling, starts to reverse. At this point, the Safety Monitor stepped in and pressed the In Lane Stop button on the main display, bringing the Robotaxi to an immediate halt.
This is precisely why Tesla has employed Safety Monitors in this initial pilot. They are there to proactively manage ambiguous situations where the intentions of other drivers are unclear. The system worked as designed, but it raises a key question: What would FSD have done on its own? It’s not clear whether the vehicle saw the truck backing up, or what it would do when it finally detected it. It’s also unclear whether the UPS driver recognized that the Robotaxi was pulling into the same spot at the exact same time.
It’s possible this wouldn’t result in a collision at all, but the Safety Monitor did the right thing by stepping in to prevent a potential collision, even one at low speed. Any collision just a few days after the Robotaxi Network launch could result in complications for Tesla.
Who Would Be At Fault?
This scenario is a classic edge case. It involves unclear right-of-way and unpredictable human behavior. Even for human drivers, the right-of-way here is complicated. While a reversing vehicle often bears responsibility, a forward-moving vehicle must also take precautions to avoid a collision. This legal and practical gray area is what makes these scenarios so challenging for AI to navigate.
Would the Robotaxi have continued, assuming the reversing truck would stop?
Or would it have identified the potential conflict and used its own ability to stop and reverse?
Without the intervention, it’s impossible to say for sure. However, crucial context comes from a different clip involving, surprisingly, another UPS delivery truck.
A Tale of Two Trucks
In a separate video posted on X, another Robotaxi encounters a remarkably similar situation. In that instance, as another UPS delivery truck obstructs the path forward, the Robotaxi comes to a stop to let its two passengers out just a few feet from their destination.
Once they depart, the Robotaxi successfully reverses and performs a three-point turn to extricate itself from a tight spot. That was all done without human intervention, by correctly identifying the situation.
This second clip is vital because it proves that the Robotaxi's FSD build has the underlying logic and capability to handle these scenarios. It can, and does, use reverse to safely navigate complex situations.
Far from being a failure, this first intervention should be seen as a success for Tesla’s safety methodology. It shows the safety system is working, allowing monitors to mitigate ambiguous events proactively.
More importantly, this incident provides Tesla’s FSD team with an invaluable real-world data point.
By comparing the intervened ride with the successful autonomous one, Tesla’s engineers can fine-tune FSD’s decision-making, which will likely have a positive impact on its edge case handling in the near future.
This is the purpose of a public pilot — to find the final edge cases and build a more robust system, one unpredictable reversing truck at a time.
![First Recorded Tesla Robotaxi Intervention: UPS Truck Encounter [VIDEO]](https://www.notateslaapp.com/img/containers/article_images/2025/robotaxi_model_y.jpg/3036d8b53214c2d071c978c42911e451/robotaxi_model_y.jpg)
![First Look at Tesla's Robotaxi App and Its Features [PHOTOS]](https://www.notateslaapp.com/img/containers/article_images/tesla-app/robotaxi-app/robotaxi-app-tips.webp/e643a61975bf712d18dc9aa9a48fdb01/robotaxi-app-tips.jpg)
![Tesla’s New Camera Cleaning Feature and the Future of Cleaning Robotaxis [VIDEO]](https://www.notateslaapp.com/img/containers/article_images/2024/windshield-rain-droplets.jpg/8335f3020509dab3cdb56c1a91d054a9/windshield-rain-droplets.jpg)
![Tesla Launches Robotaxi: Features, Robotaxi App, Command Center and First Impressions [VIDEO]](https://www.notateslaapp.com/img/containers/article_images/2025/robotaxi_rear_screen.jpg/bf5ea088bdebda8ca7e0aa1503b69f4e/robotaxi_rear_screen.jpg)
_300w.png)
