If you’ve ever taken someone for a spin in your Tesla with FSD engaged, you know that expression of bewilderment on your passenger’s face when the wheel magically moves on its own. In fact, Kimbal Musk recently gave a passenger their first FSD experience, and the ride was posted on YouTube. The company is aggressively taping into that exciting moment to show its Full Self-Driving capabilities to a larger audience.
The latest version of FSD, Version 12.3.1, has been getting rave reviews—so much so that Tesla is going all in. The company is offering a free month of FSD to every new Tesla owner and instructing staff to install, activate, and take customers on a short test ride during vehicle delivery. However, later this week, Tesla will also offer all eligible current Tesla owners a free month of FSD.
One-Month FSD Trial: A Glimpse into the Future
Elon Musk originally committed to a free month of FSD 10 months ago, but it came with a caveat. The CEO posted: Once FSD is super smooth (not just safe), we will roll out a free month trial for all cars in North America. Then extend to the rest of the world after we ensure it works well on local roads and regulators approve it in that country.
Clearly, the boss is happy with FSD version 12.3.1, as Musk announced that all eligible vehicles in the U.S. will receive a one-month free trial of FSD this week.
This trial enables drivers to experience the convenience and advanced technology of FSD, including navigating city streets and highways with minimal driver intervention. It may even include the new Autopark feature. The thought is that they will be hooked once Tesla owners experience the incredible program.
In addition to the free trial, Tesla has initiated a new step in its delivery process, requiring Tesla employees to conduct FSD demonstrations for new customers. This directive, outlined in a 2 a.m. communication from Musk to employees, mandates that all Tesla vehicles in North America equipped with FSD version 12.3.1 provide customers with a demonstration drive before final delivery. This hands-on experience aims to showcase the capabilities and benefits of FSD, ensuring customers are fully informed about the product they're receiving.
Elon Musk sent out this email to Tesla $TSLA staff saying it's now required in North America to:
"Install and activate FSD V12.3.1 and take customers on a short test ride before handing over the car" pic.twitter.com/XWRgyZMJ1O
The emphasis on FSD version 12.3.1 demonstrations is not arbitrary. This specific version represents a significant advancement in Tesla's autonomous driving technology, promising a more intuitive and smoother driving experience. By replacing hundreds of thousands of lines of code with an end-to-end neural network, Tesla has made strides in making FSD's behavior more human-like, addressing previous concerns about the software's responsiveness.
Tesla's initiative to provide free trials and demonstrations of its FSD capability is a strategic move to familiarize a broader audience with autonomous driving technology. By allowing customers to experience FSD firsthand, Tesla is enhancing the appeal of its vehicles and paving the way for greater acceptance and enthusiasm for self-driving technology among the public.
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It has been a long wait for FSD for European customers, many of whom paid for the feature years ago on now legacy hardware. While the FSD transfer program has come and gone multiple times, there’s something to be said about having it available in North America, where it can be used, and in Europe or other countries, where it still just remains the same as Enhanced Autopilot (differences between Autopilot, EAP, and FSD).
FSD Transfer is a nice goodwill gesture from Tesla that in theory doesn’t cost them anything. Instead, it keeps customers, especially those who have been waiting for years, loyal and happy. It also incentivizes them to upgrade to a newer Tesla with HW4, where FSD will hopefully be achieved.
In a reply to a post on X, Elon agreed with the suggestion that offering FSD transfers in Europe would be a fair solution for those who have already purchased FSD but can’t use its capabilities.
FSD Transfer directly addresses a growing concern for many long-term European Tesla owners. Thousands of customers purchased the full package, often many years ago, with the expectation that FSD would eventually be capable and approved for use. However, the reality is that FSD, even as an advanced driver assistance system (ADAS), continues to be pushed back in Europe.
Without the transfer program, it's a difficult choice: either throw away your original investment in FSD and pay for the package a second time (FSD price history), or subscribe to it in the future.
Offering FSD transfers is a good way for Tesla to meet them halfway. It's a difficult situation, and one that’s being hindered by processes beyond the control of both the customer and Tesla. However, a transfer helps both parties. Tesla sells another vehicle, and the customer gets to keep FSD.
When Will it Be Available?
Based on how FSD transfers have worked in the past following Elon’s announcements, this feature is likely to become available for a limited time period in the coming days or weeks. If it happens, we should expect an announcement from Tesla Europe on X and emails being sent out to Tesla customers.
Once the program is in place, all you need to do is complete your vehicle purchase and then inform your Tesla sales advisor that you’d like to transfer FSD. You don’t even have to sell or trade in your old Tesla; FSD will simply be removed from it as a feature.
Hopefully, Tesla enables FSD Transfers for everyone, regardless of region. It should be an ongoing offer until at least FSD is approved in the given country or region.
The introductory price for Tesla’s Robotaxi Network has finally been updated. In a post on X, Elon Musk confirmed that the new fare would be rolling out to complement the new Robotaxi geofence expansion.
This change marks the first adjustment to Tesla’s fares since the initial $4.20 launch price 23 days ago. While the price increase may seem significant in terms of percentages, when compared to other options in the ride-hailing area, it is still drastically cheaper.
But the price is now a princely $6.90, as foretold in the prophecy 😂
Robotaxi currently operates on a simple, flat-rate model. The new $6.90 fare gets you a ride to anywhere within the recently expanded geofence.
So far, this is the opposite approach compared to other services, such as Waymo or traditional ride-sharing options like Uber and Lyft. All these services use dynamic pricing based on distance, time of day, and demand. A comparable trip on any one of these services could cost anywhere from $30 to $65, and potentially even higher during peak hours.
That doesn’t even include the tip fees for human drivers either - another win for Robotaxi (can you tip a Robotaxi?).
Even with the adjustment, the flat $6.90 fare remains less than half the price of a typical competing ride, making Robotaxi the most affordable point-to-point transportation option in Austin, aside from mass transit, for now.
A “Maturing” Service
The price change, moving from one meme-worthy number to another, is a sign that Robotaxi is finally graduating from its initial pilot phase. Following the first major expansion of the service area, this adjustment is a logical next step towards finding a more sustainable flat price.
While the new fare is a 65% increase over the old fare, the key takeaway is that it is still far cheaper than other options, and still just as meme-worthy. Tesla is aiming to have its early access riders complete as many rides as possible during these early months, and this pricing is still very reflective of that.
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