Tesla is changing its referral program, again.

By Henry Farkas

Tesla is changing its rewards program again.

Tesla Model Y

According to Electrek, Tesla, which famously doesn’t have a public relations department and doesn’t spend money on advertising, is now looking to change its referral program rewards again, removing the reward of a thousand miles of free Supercharging for people who refer new customers.

I had a thousand miles of free Supercharging because I used the referral code of a cousin when I bought my Tesla. I bought it during the pandemic so I wasn’t going anywhere. I went ahead and supercharged a few times just to see what Supercharging was like. Since my free Supercharging miles expired six months after I bought my car, it’s all gone now even though I used only about two hundred miles of free Supercharging.

It’s certainly true that some people got lots of free Supercharging because they had a YouTube channel with Tesla-themed videos so lots of people used their link when they bought their Tesla. Tesla says it has spent twenty-three million dollars in the last quarter alone on free Supercharging rewards. Tesla relies on owners, and YouTubers to do their advertising for them. And that advertising must be working since Tesla seems to be able to sell as many cars as they can make. I’m seeing Teslas everywhere I drive these days.

According to the article in Electrek, they’re going to stop awarding miles to people whose referral code was used. In fact, they’re going to stop using referral codes entirely. That will prevent some people from getting large rewards because their referral code was attached to their YouTube videos. Instead, they’re going to use the Tesla app to link potential Tesla buyers to current owners who are willing to give test drives. If the potential buyer who took a test drive becomes an actual buyer, the person who gave the test drive will get rewarded. The article doesn’t say what, exactly, the reward will be.

So, thinking about this new situation, it seems like Tesla wants to reduce the number of test drives at the Tesla stores. There was a time when Elon Musk wanted to eliminate the stores entirely, but cooler heads convinced him that people want test drives, and test drives lead to sales. It looks to me like he’s trying again to reduce his expenditures for salespersons. So what does that mean for us, the current Tesla owners?

I suspect that everything will depend on the reward. Do I want to spend time giving test drives to strangers in my personal car? Not really, unless the reward is interesting. Let’s face it, 1,000 miles of free Supercharging would cost about forty-two dollars. And, if that was the reward for making a sale, you’d get it only when you actually made a sale. You might need to take three or four people on test drives, maybe more than that, in order to make a sale. Let’s say it’s four test drives per sale. Each test drive would last around a half-hour. So that’s two hours work to earn 1,000 miles of Supercharging, around forty-two dollars, or $21 an hour. That sounds like a lot if you’re an unemployed person, but it’s not much if you’re a person who can afford a Tesla Model 3 or Model Y. It’s peanuts if you’re a person who can afford a Tesla Model S or Model X, and it’s inconsequential if you’re a person who can afford a Tesla Roadster.

And why does Elon Musk want to do this? He wants to sell cars without spending much money on the sales process. Tesla makes great cars, but I don’t think they’re going to sell themselves. I have to hesitate before I tell someone as successful as Elon Musk how to run his business. I’m not as smart as he is. But I suspect that the reward for making a sale will have to be more interesting than a thousand miles of free Supercharging. So far, the reward is unspecified. Stay tuned, though. We should find out more soon.

You Can Now Track Tesla’s Robotaxi Deployment

By Karan Singh
Not a Tesla App

Thanks to Tesla Yoda on X, we have found out that Tesla’s Robotaxi fleet is registered on the Texas Department of Transportation’s public-facing Automated Vehicle Deployment website. This makes the fleet’s movements publicly viewable and trackable, and marks a first for Tesla.

This isn’t just any old FSD test - this is the first officially acknowledged, government-tracked, and sanctioned deployment of a Tesla Model Y operating as a ride-share vehicle. But that’s not all - Texas DOT’s tracker notes that the Tesla does not have a safety driver.

View on the Map

Visitors to the Texas DOT website can filter for “Tesla”, and see, currently, a single active vehicle operating in the Austin Metro area. According to the state’s official data, here’s what we know:

Company: Tesla

Description: Ride-share service

Status in Texas: Testing

Safety Driver: No

The final point is definitely the most significant here. While Tesla has been testing FSD with safety drivers for some time in Austin and LA for employee-only testing, this is the first time that a vehicle has been officially registered and deployed on public roads without a human behind the wheel for safety. 

The fact that there is no safety driver officially shifts the liability from the occupant of the driver’s seat to Tesla, for the first time in a public setting. That’s already pretty significant - we previously dove into how Tesla plans to insure its own vehicles, and potentially owner vehicles in the Robotaxi fleets. 

The status currently lists Tesla as “Testing,” confirming that the service isn’t available to the public, but this is expected to change in the coming weeks.

This testing phase is likely part of a short but crucial period that lets Tesla capture data on the safety levels of its current iteration of Unsupervised FSD without a driver supervising. Tesla already stated that they’d be avoiding difficult areas, so this testing can also expose additional areas Tesla may want to avoid, such as school zones or blind driveways.

Tesla will need to prove, both internally and externally, that FSD Unsupervised has the necessary performance to safely navigate the streets without any incidents.

Regulatory Milestone

For years, the concept of a Tesla Robotaxi has been a future promise. Now, it's a present-day reality, albeit in a testing capacity.

Having an official government body list a Tesla as an active, driverless vehicle shows that they’ve been able to clear regulatory hurdles, which Tesla has often pointed to as the issue. It demonstrates a level of confidence from both Tesla and Texas regulators in the system's capabilities.

While it's just a single vehicle for today, we’ll likely see this list slowly expand over time. Alongside being able to track Robotaxi incidents at the City of Austin’s website, we’ll be able to closely watch Tesla’s progress with its first Robotaxi deployments.

Tesla FSD in Europe: June Update

By Karan Singh
Not a Tesla App

The road to bringing FSD to Europe has been a long and complex one and filled with regulatory and bureaucratic hurdles. Elon Musk, as well as other members of Tesla’s AI team, have previously voiced their grievances with the regulatory approval process on X.

However, it appears that there is finally some progress in getting things moving with recent changes to upcoming autonomy regulations, but the process still seems slow.

Waiting on the Dutch

Elon commented on X recently, stating that Tesla is waiting for approval from Dutch authorities and then the EU to start rolling out FSD in Europe. Tesla is focusing on acquiring approvals from the Dutch transportation authority, which will provide them with the platform they need to gain broader acceptance in Europe. Outside of the Netherlands, Tesla is also conducting testing in Norway, which provides a couple of avenues for them to obtain national-level approval.

The frustration has been ongoing, with multiple committee meetings bringing up autonomy regulation but always pulling back at the last second before approving anything. The last meeting on Regulation 157, which governs Automated Lane Keeping Systems, concluded with authorities from the UK and Spain requesting additional time to analyze the data before reaching a conclusion.

Tesla, as well as Elon, have motioned several times for owners to reach out to their elected representatives to move the process forward, as it seems that Tesla’s own efforts are being stymied. 

This can seem odd, especially since Tesla has previously demoed FSD working exceptionally smoothly on European roads - and just did it again in Rome when they shared the video below on X.

DCAS Phase 3

While the approval process has been slow, Kees Roelandschap pointed out that there may be a different regulatory step that could allow FSD to gain a foothold in Europe.

According to Kees, the European Commission is now taking a new approach to approving ADAS systems under the new DCAS Phase 3 regulations. The Commission is now seeking data from systems currently operational in the United States that can perform System-Initiated Maneuvers and don’t require hands-on intervention for every request.

This is key because those are two of the core functionalities that make FSD so usable, and it also means that there may not be a need to wait years for proper regulations to be written from scratch. Now, the Commission will be looking at real-world data based on existing, deployed technology, which could speed up the process immensely.

What This Means

This new, data-driven regulatory approach could be the path for Tesla to reach its previous target of September for European FSD. While the cogs of bureaucracy are ever slow, sometimes all it takes is a little data to have them turn a bit faster in this case.

Alongside specific countries granting approval for limited field testing with employees, there is some light at the end of the tunnel for FSD in Europe, and hopes are that a release will occur by the end of 2025. With Europe now looking to North America for how FSD is performing, Tesla’s Robotaxi results could also play a role.

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