Tesla’s 2026 holiday merch has arrived. The Tesla Shop just added 21 new items for the season, including matching sweaters for you and your dog, a Christmas ornament, new diecast models, and the Cybertruck RC Racer.
Some of these first showed up on Tesla’s Chinese shop, where Tesla launched the Cybertruck RC Racer and new Optimus figure earlier this week. Now, both are available in the U.S., along with the rest of the holiday lineup.
Apparel
Most of the apparel uses Garnet Red, inspired by the Signature Series paint color, with white Cybercab, Optimus, and lightning bolt graphics in a classic holiday sweater pattern.
Winter Holiday Sweater ($85): Made from 80% wool and 20% nylon, with Cybercab, Optimus, and other Tesla graphics around the yoke.
Winter Holiday Scarf ($35): Same wool blend, with the pattern across the bottom.
Winter Holiday Beanie ($35): A matching knit beanie with the same white pattern.
Winter Holiday Tee ($35): A Tesla wordmark on the front and a winter scene on the back, with Optimus building a snowman, a Model Y parked by a skating pond, and a Pet Mode companion playing in the snow.
Kids Winter Holiday Tee ($30): Optimus in a Santa hat behind a Christmas tree with Pet Mode companions, plus a “Made on Earth for Little Elves” wordmark on the sleeve.
Holiday Dog Mode Baby Box Set and Holiday Cat Mode Baby Box Set ($35 each): Each set includes a onesie, bib, and rattle socks with plushies on top.
Winter Holiday Dog Sweater ($35): Matches the human version and comes in sizes for dogs from 20 to 80 lbs.
Home
The Winter Holiday Blanket ($95) is a reversible bouclé throw with the same red-and-white pattern as the clothing options. The Tesla Winter Holiday Mug ($30) has gold snowflakes, a gold interior, and a flying OG Roadster pulled by reindeer. It holds 14.2 oz but isn’t microwave safe.
Tesla Ornament
The Tesla Ornament ($20) is made of gold-colored stainless steel lines that form a 3D lightning bolt, and it comes with a string for your tree.
Racers
The Tesla Cybertruck RC Racer ($350) is a 1:10-scale truck with a quick-release polycarbonate body, a brushless motor, four-wheel drive, independent suspension, and a top speed of 37 mph. Its receiver has a range of up to 326 feet, runs for up to 20 minutes on a charge, and has an optional gyro mode to help prevent spinouts.
Here’s Tesla’s new $350 Cybertruck RC racer.
— Sawyer Merritt (@SawyerMerritt) November 11, 2026
• Quick-release polycarbonate body
• 11.1V 3S 3400mAh LiPo battery
• Top speed: up to 37mph (60km/h)
• Run time: up to 20 minutes https://t.co/DCN606RfRM pic.twitter.com/oXaU3C0Ee0
For something simpler, the Cybercab Pullback Racer and Cybertruck Pullback Racer ($35 each) are 1:43-scale diecasts. Tesla’s tagline for the Cybercab version is “Pull it back and watch it drive itself.” The Cybertruck version has an Easter egg: its left windows are cracked, a nod to the infamous window-smash moment at Tesla’s original Cybertruck reveal.
Models & Figurines
Tesla also added a new lineup of 1:43-scale diecasts built from the same CAD data as the real vehicles: the Model 3, Model Y, Cybertruck, and a gold Cybercab with working butterfly doors ($65 each). The Cybertruck Holiday Edition ($85) adds a Christmas tree strapped to the roof.
The Tesla Action Figure 2.5 Factory Edition ($45) features the Optimus Gen 2.5 design and has more than 40 parts, 20 points of articulation, a removable helmet and vest, a drill, and a wrench. Rounding things out is the Tesla Cybercab Wooden Toy ($35), carved from solid wood.
With Christmas just around the corner, ordering soon is the best way to make sure these arrive in time for the holiday gifting season.
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